How To Design Eco-Friendly Packaging?

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How To Design Eco-Friendly Packaging?
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As we write this, Amazons Prime Day 2021 is in
full swing. Estimates suggest that when this
two-day event is over, Amazons sale figures are
going to be over 5.6 billion fatter. Thats
millions of products packaged, shipped, and
delivered. And while the sale is good for the
economy and consumers, what about the planet?
According to the EPA, the total amount of
packaging waste produced in 2018 was 82.2 million
tons. When you compare it with the total waste,
its nearly the third of the whole solid waste
produced in the USA for that year. In 2021, we
can expect these wastage figures to be much, much
higher.
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1. Use Recycled And Recyclable Materials
Whenever you can, use packaging materials that
have been made from recycled waste. Also, invest
in product packaging that can be recycled once it
is discarded. According to the EPA, nearly half
of the packaging materials that we normally use
are already recyclable, and if we invest into
sustainability more, we can arrive at a
zero-waste level where all of our product
packaging and delivery materials are 100
recyclable and come from recycled materials.
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2. Partner With Manufacturers With Sustainable
Practices
We have to think of the environment at every
stage of the product lifecycle. As a business,
who you partner with as your packaging
manufacturer has a direct impact on your costs as
well as your sustainability efforts. Experts
estimate that 40 of the total plastic waste
produced globally comes from manufacturing
packaging products.
Therefore, when you are in talks with a new
manufacturer for your supplies, remember to ask a
lot of questions. Do your research. Ask them what
their sustainability goals are, how do they reuse
and recycle, how do they manage waste, and how
can they help your business choose packaging
materials that are safe and helpful for the
planet?
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3. Educate Your Customers
When we talk about sustainable product
lifecycles, its critical to acknowledge the role
of consumers. To make sure that your
environment-friendly packaging is being properly
recycled and reused, you have to educate your
customers about the process.
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4. Rethink The Size
For most of us, sustainability and eco-friendly
are interchangeable terms. Distinctions, however,
need to be made. Eco-friendly practices are
activities that do not harm the environment.
Sustainability, on the other hand, is broader and
takes much more under its umbrella. It is a way
of living and doing business that goes beyond
environment-friendly. Its about creating
solutions that are ethical, responsible, improve
the society as a whole, help the economy, and
champion business changes that can sustain for
eons to come.
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