SEO & SEM FAQs | Data Bid Machine (1)

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SEO SEM FAQs
Data Bid Machine
https//www.databidmachine.com/
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Here are answers from Data Bid Machine to all of
your biggest questions. We know that the MarTech
AdTech space has lots of lingo and acronyms, so
we are sharing our knowledge about digital
marketing speak and more explanation around SEO
SEM terms.
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• What is CPC?

• CPC is an acronym for cost-per-click, which is
  the amount you as a company are paying per
  visitor who clicks on your page. These paid
  marketing campaigns are referred to as PPC
  campaigns also known as Pay-per-click
  Campaign.

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What is SEO?

• SEO stands for Search Engine Optimization or
  In easier words, it's the method of enhancing the
  website's exposure for related searches. The more
  accessible you are, the more people are drawn to
  your business.

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• What does SEM Stand for?

SEM, search engine marketing, is what really sets
you apart from your competitors and helps
encourage growth of your business. Search engine
marketing is using paid ads to spread businesses
ads across platforms and pages that users engage
with based off of their previous searches.
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What is a negative keyword?Negative

• Negative keywords are the search terms that you
  dont want to be correlated to your website. Any
  term that you put down as a negative keyword,
  will most likely not be generating traffic- as
  that is the point of having negative key words.

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How can you improve CTR in Google Ads?CTR is

• CTR is short for Click Through Rate in the
  digital data world. There are several ways a
• business or company can improve this, but the
  main and most important one is improving ad copy.

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About us

• Data Bid Machine offers Google Ads managing
  campaign which helps brands in increasing
  conversions. Online Brands can utilize Google Ads
  optimization software to save time and boost
  their SEM standards. The PPC bid management
  software suggests the best keywords based on the
  fluctuations of search patterns.

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