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Power point Presentation For Marketing Research
Assignment Help
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Introduction To Marketing Research

• Marketing research is one of the most critical
  activities that help a business organization to
  create plans and move forward in a specific
  direction with utmost focus to obtain the
  pre-determined results and objectives. Marketing
  research is such an essential topic in business
  management that many scholars avail of marketing
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IMPORTANCE OF MARKETING RESEARCH

• Marketing Research is essential to determine the
  threats and opportunities in the market.
• Marketing Research improves decision-making.
• Marketing Research helps to enhance the planning
  strategies.
• Marketing Research is a must before launching a
  particular brand, product, and service.
• Marketing Research helps you to understand
  competitors.
• Marketing Research enhances the compelling
  communication mix.
• Marketing Research is significant to understand
  the needs and requirements of customers.
• Those as mentioned earlier, are the importance of
  market research to a company. Many scholars have
  been availing of marketing research assignment
  help online due to the pressure of academic tasks
  and insufficient knowledge of the matter.

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METHODS OF MARKETING RESEARCH

• There are primarily four methods of marketing
  that are given below
• The Qualitative Marketing Research
• The Quantitative Marketing Research
• The Observational Marketing Research Technique
• The Experimental Marketing Research Technique

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STEPS OF MARKETING RESEARCH

• There are few steps that should be followed by
  every organization to achieve desired results
  from marketing research.
• Defining the research issue or problem.
• Determine and Decide the research design
• Identify the data sources and types
• Design the forms for data collection
• Determine the sample size and design
• Collection of data
• Interpret and analyze the data
• Make an organized research report.
• Therefore, these are the steps and processes of
  marketing research that companies must follow.
  Due to the non-availability of data and
  information, International scholars often avail
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  Australia, Canada, the USA, and the UK.

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