How To Optimise Your Website With SEO Content

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The factors that search engines use to rank your
website above competitors are safely guarded to
avoid manipulation. But one widely accepted
factor that plays an extensive role in SEO is
content. Here are some ways to optimise your site
with SEO content.
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When a user types in a search query on Google,
the search engine will find a result that matches
the query as closely as possible. It goes to show
that optimising your website SEO content for
search intent is highly desirable.
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Businesses must think like their customers if
they want to craft SEO content that satisfies
search intent. It might include addressing pain
points and answering some frequently asked
questions. Another great tip is to mention the
target keyword you want to rank for a few times
on the page to help Google understand your
content more appropriately.
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Although search engines love optimised content,
some companies might go overboard with mentioning
SEO keywords on their page, which leads to
over-optimising. Google sees keyword stuffing
as a red flag and can even punish your site for
it. Therefore, its essential to keep keyword
density at an acceptable level when crafting SEO
content.