What Is Mobile SEO and Why Does It Matter

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What Is Mobile SEO and Why Does It Matter?
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• Have you been wondering what is mobile SEO and
  how it can be used to boost your digital
  visibility? Well, youve come to the right place!
  Today, Americans spend almost 4 hours on their
  mobile device every day, interacting with the
  internet in various ways. Given the popularity
  and increasing use of mobile, its no surprise
  that marketers and businesses across the world
  are looking to reach out to consumers via their
  smartphones and tablets. To do this effectively,
  many enterprises actively rely on mobile SEO,
  which uses the users location, size of their
  mobile screen, and many other factors to optimize
  your website for them. But what is mobile SEO
  exactly, and how can it benefit you? Read on to
  find out!

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• What Is Mobile SEO?
• Mobile Search Engine Optimization or mobile SEO
  is essentially the process of enhancing the
  experience of your website visitors who access
  your site via mobile devices, such as tablets and
  smartphones. It entails optimizing your website
  to make It mobile-friendly and responsive.
  Companies focus on mobile SEO to attain more
  visibility in search engine result pages (SERPs)
  and to boost their website traffic and conversion
  rate. Now, lets take a look at why it matters!
• 2. Why Is Mobile SEO Important?
• So, why is mobile SEO important, you ask? Well,
  it allows you to reach your customers at the
  right time in the right place with the optimal
  experience that results in maximized and targeted
  coverage and conversions. Here are some reasons
  that explain the validity and critical need for
  mobile SEO

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3. Mobile Searches Exceed Desktop
Searches Smartphones and tablets offer
exceptional ease of use and portability,
especially when compared to desktop devices. Its
why people have started relying more and more on
their mobile devices to surf the internet and
search for queries. According to the latest 2020
statistics, 50.34 of searchers across the world
use their phones, while 2.99 use tablets to
search the internet. As more and more people feel
inclined to use their phones, this number will
increase, highlighting the importance of
investing in mobile SEO. 4. Optimized Mobile User
Experience Will Promote Your Sales The kind of
experience you offer to your website visitors on
mobile can make or break your brand image and act
as a determining factor in boosting your sales.
Research shows that if an individual has a
negative mobile experience, they are 62 less
likely to make a future purchase from your brand,
regardless of how elegant or foolproof your
marketing campaigns are. On the other hand, if a
user has a positive mobile experience with your
brand, they will feel more inclined to trust you.
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5. People Use Their Mobiles for Presale
Queries Many people feel more comfortable using
their phones for e-commerce purchases and presale
queries instead of using their bulky desktops. It
means that if you have your website optimized for
mobile, users will find it easier to navigate it
and reach out to you with their presale queries.
Hence, it will boost your chances of generating
more sales and retaining old customers. 6.
Mobile SEO Impacts Local Search and Voice
Search Many users across the world perform
location-based searches with pertinent keywords
like nearby or near me on their smartphones
and tablets. To provide accurate results for
these searches, Google shows more localized
searches on mobile as compared to desktops. Its
why mobile SEO can help you reach out to your
local target audience to boost your website
traffic and conversion rate.
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Similarly, voice search is gaining steady
popularity today, and businesses that have the
foresight to optimize for voice search have and
will continue to have a marked edge over those
who dont invest in mobile SEO. Given the
fierce competition in many industries, its smart
to focus on mobile SEO to make your mark in your
niche. I hope this post has justly answered your
question, What is mobile SEO, and why does it
matter? Now that you are aware of the critical
importance of mobile SEO, you need to focus on
optimizing your website and content for mobile.
Reach out to Marketing Tiki for tailored mobile
and desktop SEO strategies that will help your
business grow and make new customers!
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THANK YOU
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• https//www.marketingtiki.com/