New Social Media Platforms You Should Know About

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New Social Media Platforms You Should Know About
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• As socially inclined creatures, human beings have
  embraced technology that connects us with others.
  Every year, there is an increasing number of
  people signing up for and using social media.
  While there werent even a billion people using
  social media back in 2010, the number exceeded
  more than 2 billion within just five years.
• When youre thinking about creating a social
  media strategy for your business, a few leading
  platforms probably come to mind right away
  Facebook, Instagram, Twitter, and maybe YouTube
  or Pinterest, depending on your industry.

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• Whether you are a seasoned social media marketer,
  a marketer looking to venture into social media
  marketing, or a business owner looking to
  leverage social media, its helpful to know the
  most popular social media sites around. Here are
  some social media platforms you should know about

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• 1. TikTok
• For those who remember Vine or Musical.ly, TikTok
  is like a mix of the two. The platform allows you
  to film short videos that play on a repetitive
  loop just like Vine. But, like Musical.ly or
  Snapchat, you can add fun effects, AR filters,
  text, and musical overlays to zest things up.
  Once you make a video, the app also allows you to
  optimize it by adding hashtags that can make it
  easier to find via search.

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• 2. Clubhouse
• Unlike traditional social media sites Facebook or
  Twitter which provide an asynchronous platform
  for communicating and sharing content, Clubhouse
  leverages synchronous, audio-only connectivity
  between the audience and the speakers. Its not
  quite a podcast, but a more personal way to share
  information with your audience who can talk back
  to you in real-time. Topics like starting a
  business from top VCs, relationship discussions
  hosted by celebrities, and even comedy clubs by
  up-and-coming comedians all find their way in
  front of live audiences.

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• 3. Twitter Spaces
• Twitter Spaces allows users to host and
  participate in live audio conversations, hosted
  within Spaces (aka audio chat rooms). The
  product is currently in testing, and only
  shortlisted users can create their own Spaces
  right now. However, anyone on iOS and Android can
  join and listen in on a Space. You can stay up to
  date on Spaces and other Twitter updates here.

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• 4. Caffeine
• Caffeine. tv, a platform built by ex-Apple
  designers, allows you to create live broadcasts
  for friends and followers. The broadcasts show up
  in a feed where you can give an emoji reaction or
  respond with comments.

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• Along with living video broadcasts, you can also
  stream your computer or TV screens as you play
  video games. This makes Caffeine a possible
  competitor to the slightly older game-streaming
  service, Twitch.tv. Like Twitch, which offers you
  money for high views or subscriptions, Caffeine
  has launched a monetization program that rewards
  engaging broadcasters.

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• 5. Instagram Reels
• Instagram Reels is now in direct competition with
  TikTok, offering a similar video creation
  functionality. Instagram users can create videos
  adorned with special effects, music, and
  transitions notorious for keeping users in a loop.

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• Start with your brand. Reels are a fun type of
  content that can display your brands
  personality. You dont need fancy camera
  equipment or a director to publish content that
  has the viral factor. If your team simply doesnt
  have the capacity to produce this content yet,
  consider tapping an industry influencer to create
  reels on your behalf.

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• 6. Houseparty
• Houseparty is similar to Instagram Live. You can
  invite friends to join you in a live chat. The
  difference is that, unlike Instagram, you can
  invite up to seven friends to join in on a live
  conversation. It is a face-to-face social
  networking app, allowing up to eight people to
  video chat in their own call or room. The app
  is available on Android, iOS, macOS, and as a
  Chrome browser extension.

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• End Words
• If you want to take your website to the next
  level of digital marketing there is no other
  alternative to social media marketing, and if you
  are looking for such services you should check
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