Google Analytics Dashboard – Explained in Detail - PowerPoint PPT Presentation

About This Presentation
Title:

Google Analytics Dashboard – Explained in Detail

Description:

Read this blog at to know everything about how to get started with google analytics dashboards for your business website. Get your Google analytics data studio today! – PowerPoint PPT presentation

Number of Views:202

less

Transcript and Presenter's Notes

Title: Google Analytics Dashboard – Explained in Detail


1
How To Get Started With Google Analytics
Dashboard for Your Website www.powermetrics.co.u
k
2
Introduction
  • In simple words, statistics and essential
    analytical tools are provided by Google Analytics
    for SEO and marketing goals. Moreover, if you
    have a physical presence, you can see your
    customers. You may observe and interact with
    them. On the other hand, websites without
    e-commerce analytics and related KPIs are
    oblivious to information about your clients.
  • Google Analytics tracks website performance and
    gathers visitor data. Furthermore, it may assist
    firms in identifying top user traffic sources,
    monitoring goal completions, identifying patterns
    and trends in user involvement, and evaluating
    marketing initiatives.
  • All-sized retail websites often utilize Google
    Analytics to gather and analyze consumer data.
    Furthermore, it helps to optimize marketing
    efforts, increase traffic. Most importantly,
    retain customers. Lets take a look at some
    aspects related to it

3
What Data Collection Does Google Analytics
Prohibit?
The GA forbids you from gathering personally
identifiable information (PII) data. Moreover, to
preserve users privacy, Google requires that no
data be sent to it that may be used to identify
users. Therefore, PII includes but is not limited
to email addresses, personal phone numbers, and
social security numbers.
In the Absence of Google Analytics Code, What
happens?
Web analytics is critical to growing your
business online. Moreover, it will provide
visitor data to see what the consumer does most
on the website, what distracts them, or what
keeps them from completing the transaction. It
tracks and analyses user activity, internet
content, device performance, and more. However,
without Google Analytics on your website, you
are missing valuable data for future purchases,
marketing strategies, sales patterns, maintaining
existing consumers, and attracting new
purchasers. Furthermore, it is vital data for
your companys success in todays competitive
market.
4
How Long Does GA Store Data?
This question has no definitive answer.
Regardless of your settings, it will preserve
data for up to 26 months. However, you may
choose to keep your user data for a shorter or
longer period. Furthermore, to be secure, you may
change the settings to keep your data longer or
set it never to expire.
Why Do E-commerce Businesses Need Google
Analytics?
Google Analytics supplies e-commerce businesses
with a wealth of data. For example, insight into
your eCommerce stores visitors is provided
through the Audience reports. Undoubtedly, useful
for marketing analytics and website
optimization. The Audience reports provide you
with detailed information about your audiences
demographics (age, gender), geography (language,
location), and technology (Mac vs PC, desktop vs
mobile).
5
Is Google Analytics Big data?
Google Analytics can be considered a significant
player in the ample data space. It analyses all
page views, visits, and clicks on your website,
page time, etc. Additionally, it also streamlines
the reporting of this data. Big Data refers to
all the data created at an unprecedented pace
globally. Furthermore, data may be organized or
unstructured.
Can Data Studios Combine Analytics with Google
Ads?
One can use data blending in Google Data Studio
to combine data sources. Separate data sources,
not simply from the same app, maybe integrated
if similar. However, Google Ads Connector has a
free connector for Google Data Studio. Indeed,
its as easy as connecting from the Google Data
Studio connection gallery.
6
Conclusion
Better data leads to better decisions
strategies for enterprises of all sizes. They
are not limited to geographies, market shares,
customer segments, and other classifications.
Moreover, the most successful businesses of the
future will be those who can utilize data to
expand their markets and consumer base.
7
(No Transcript)
Write a Comment
User Comments (0)
About PowerShow.com