Title: Way to Detect Duplicate Content
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2What is Duplicate Content
- There is duplicate material on the website when
the same content appears in multiple places. When
the same content appears at more than one site
address, thats considered duplicate content. The
terms one place and one URL are used
interchangeably. - The existence of duplicate content does not
always result in a penalty, but it can still hurt
search engine rankings occasionally. It can be
challenging for search engines to determine which
version of a piece of content is most relevant to
a given search query when multiple sources of the
same piece of content exist.
3How Bad is Duplicate Content for SEO
- Duplicate content is not penalized by Google. The
browser does, however, block content that is the
same, which has the same consequences as a
penalty your web pages will lose their rankings. - Its confusing for Google to display the same
content on identical pages, so it must decide
which one to display. Whether the content was
produced by a third party or by an individual, it
is likely that the original version will not
appear in top search results. - Another reason duplicate content harms SEO is
that it can confuse search engines. - Check out what else duplicate content sucks for
SEO!
4Internal duplication of content
Elements on the Page
- Your website should have each of the following to
avoid duplicate content issues - Page titles and meta descriptions should be
unique in the HTML code - Your headings dont follow the format of H1, H2,
H3, and so on. - Only a handful of words make up a pages title,
meta description, and headings. Nevertheless, you
should keep your website away from the grey area
of duplication as much as possible. Moreover, you
can create a meta description that will be seen
as valuable by search engines. - Because you have too many pages, you will not be
able to write a unique meta description for each
page. In nearly all cases, Google uses the meta
description that appears in your content.
However, it is still better to write a custom
meta description if you can, as it is a critical
element in driving click-throughs.
5Descriptions of products
- It can be difficult for eCommerce sites to create
unique product descriptions for each item on
their website, since they must create
descriptions that are unique to each product. - You must, however, differentiate your product
page for filter coffee from the other websites
offering that product in order to rank for
filter coffee from coorg.. - Provide a unique description for each website
that sells your product, including websites and
resellers selling your product. - See our article on how to write a great product
description page if you want your product
description page to stand out from the rest. - The size and color of products should not be
displayed separately. Put multiple product
variations on a single page by implementing web
design elements.
6The Trailing Slash, the WWW, and HTTP
- Internal duplicate content can often be found in
URLs which include - Without www (http//XYZ.com) and with www
(http//www.XYZ.com) - http (http//www.example.com) and https
(https//www.example.com) - a trailing slash at the end of a URL
(http//www.example.com/) and without a trailing
slash (http//www.example.com) - An easy way to test your landing pages is to take
the most valuable text on the page, but the text
in quotes, and then Google it. The exact text
will then be searched for on Google. The first
step to determining why there appears to be more
than one search result page is to investigate the
possibility of the things listed above. - There is no way to resolve conflicting versions
of a website except by implementing a 301 change
that directs users from the unpreferred version
to the preferred one in the case where www vs.
non-www or trailing slashes vs. non-trailing
slashes appear on it. - Using the trailing slash or www in your URLs has
no significant SEO benefit. You can choose
whether to use them or not.
7Issues with Externally Duplicated Content
- The chances of your valuable content being
republished on another website are good if your
website has significant amounts of valuable
content. Unfortunately, you wont be able to take
advantage of this. Duplicate content can be found
in a number of ways
8Using Scraped Content
- In the form of scraped content, a website owner
tries to increase their organic site visibility
by stealing content from another site. In
addition, webmasters have the option of
automating the stolen content they collect. - As scrapers sometimes do not bother to replace
branded terms within the content, it can
sometimes be easy to recognize scraped content. - This penalty works as follows Google staff
examines websites to find out whether or not they
comply with Googles Webmaster Quality
Guidelines. Google can either lower your ranking
on its search engine or remove you from its
search results if you have been flagged for
manipulating its search index. - In the event that scraped content is being used
on your site, Google should be notified by
reporting the webspam using the Copyright and
other legal issues section.
9Published content
- When the content on your blog is published
elsewhere, it is commonly called content
syndication.. The content you voluntarily share
with another site isnt scraped. - It may seem absurd, but syndicating your content
has its benefits. You can increase traffic to
your website by making your content more visible.
Essentially, you exchange your content and
perhaps search engine ranking in exchange for
backlinks.
10How do I Fix Duplicate Content
- It is impossible to find a solution that is
universally applicable to duplicate content.
However, there are some solutions to some of the
most common issues
111 Pages in print-friendly format 2 Issues with
HTTP/HTTPS or Subdomains 3 Session identifiers
and UTM (campaign, source, medium, term, and
content) parameters 4 Pagination 5 A Single
Page in Different Languages/Countries 6
Plagiarized Content 7 Syndicated Content 8
Boilerplate Content
12Does duplicate Content get Penalized?
- I understand that duplicate content carries a
penalty. Generally speaking, regular sites are
not affected by it, except in rare cases. The
human reviewers of Google may flag a page if it
contains copied or scraped content. In the event
that the reviewer finds that the content is
duplicate content with the intent of manipulating
search engine results, Google will impose a
penalty, potentially causing the site to be
ranked lower or dropped completely from the
search engine results. It is imperative that you
do not steal content. Produce great content of
interest to your readers instead.
13Google Duplicate Content Checker
- Below is the link to Where you can read clearly
what it means from Google to have duplicate
content on your website. - https//developers.google.com/search/docs/advanced
/guidelines/duplicate-content - I will take an excerpt from the above link and
put it into simple non-technical language. - Regardless of whether you have a robots.txt file
or another method to block crawlers from reaching
duplicate content on your site, Google does not
recommend blocking crawlers. the content.
14- In the absence of the ability to crawl duplicate
content pages, the search engines are unable to
detect duplicate content pages, so they will
treat them as an individual, distinct pages.
Search engines should be allowed to crawl these
URLs, but mark them as duplicates with
relcanonical links, 301 redirects or a URL
parameter handler. Whenever duplicate content
causes us to crawl your website too frequently,
you can set the crawl rate in Search Console. - The existence of duplicate content on a site does
not warrant action unless there is evidence that
the content exists in order to deceive and
manipulate search engines. As long as you follow
these guidelines, if your site has duplicate
content issues, we will display the most relevant
version of
15Final say
- Content duplication can be a menace for your
website especially when you own an e-commerce
site. Follow the steps mentioned above and make
your website free of duplication and save your
time. - If you have any other tips feel free to comment
below, contact us if you have any questions
regarding SEO.
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