Facebook - into the metaverse

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Facebook Into the metaverse
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Introduction

• Facebook is a social networking site and platform
  that was founded by Mark Zuckerberg in the year
  2004.
•  It was initially designed solely for college
  students but later became accessible to anybody
  over the age of 13.
• Today, Facebook is the biggest social media site
  with over 2 billion people using it every month. 
• On the 28th of October 2021 , the CEO of
  Facebook, Mark Zuckerberg announced that Facebook
  was changing its name.
•  Facebook Inc., has now been rebranded entirely
  as The Meta Platforms Inc.

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What is Metaverse?

• Meta is basically a Greek prefix which means
  after or beyond which quite truly captures
  the idea behind the renaming of the platform.
• It blurs out the differences between the real and
  fake and gives the audience a thrilled combined
  experience. 
• . Movies like Constantine, Matrix etc gives you a
  clear idea of what and how the virtual world or
  reality meets with our real world. 
• While many gaming companies have already
  inculcated and embraced this concept , it is only
  now that the big Tech companies are leaning into
  the idea of virtual reality meeting real world.

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How will the Metaverse make a change?

• The potential and scope of virtual reality is so
  vast and can only get better with each new
  equipment or technology that is being introduced.
•  The concept would not only bring people from
  various parts of the world closer, it would break
  the physical and superficial barriers we all have
  in our lives.
•  It would particularly benefit the business
  industry and would turn out to be a revolutionary
  move considering  the ongoing pandemic situation.

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• The VR or virtual reality headset seems to be the
  primary device of choice for Facebook and not to
  forget Facebook is already a proud owner of its
  very own Oculus VR headset after taking over the
  company in 2014. 
• Facebook has launched a software for companies
  called Horizon Workrooms particularly for office
  goers requiring regular meetings.
•  It is however not every mans cup of tea,
  costing USD 300 or more , leaving only the rich
  to afford it. 
•  Though the initial reviews of  the  Facebook
  project havent been great, Facebook promises to
  keep up to it. 

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How is the concept coming to life?

• Andrew Bosworth, the VP of Facebook Reality Labs,
  and Nick Clegg, the companys VP of Global
  Affairs stated that the metaverse isnt a single
  product one company can build alone" and how it
  would exist whether Facebook is there or not. 
• Facebook Metaverse cant be built overnight and
   it would easily take them 10-15 years to bring
  it alive.
• Mark Zuckerberg is truly betting the entire
  future of Facebook on the metaverse and though it
  has its pros and cons, one can only wonder how
  well the idea would be implemented and how much
  of  a difference it would make to the world of
  technology. 

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Conclusion

• It wouldnt come as a surprise if the CEO of
  Facebook, Mark Zuckerberg decides to proliferate
  the concept to the other social media platforms
  owned by him and make big big changes in the
  world of social media.
• Facebook also plays a key role in digital
  marketing as well, it falls under the social
  media category that in return holds a vital role
  in social media marketing. 
• Social media marketing is easily one of the best
  forms of digital marketing out there. 
• It gets you more reach and gives your brand the
  awareness it is looking for.
•  Jgp Solutions, digital marketing agency in
  Hyderabad is one of the best digital marketing
  agencies in Hyderabad. 
• They provide the best services for your brand.
  SEO, SMM, SEM, email marketing, PPC are a few of
  their services. 

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THANK YOU!