Top 5 Interactive Content Platform to work

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Top 5 Interactive Content Platform to work

• The WOW factor about top Interactive content
  Platform is active participation and
  personalization for customers.

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Interactive Content Platform

• The WOW factor about top Interactive content
  Platform is active participation and
  personalization for customers. But why is this
  the right time to include it in your content
  strategy and how can you do it? People are
  attracted to your site when there is an effort in
  every little bit.

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Most content online is static

• Where you can read or watch and learn. But with
  interactive content, the customer can actively
  engage with the content they are reading or
  watching. It makes the learning experience easier
  and enhances the customer experience.

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Why create Interactive content?

• Increases Engagement - Companies that used
  interactive content saw a 94 increase in content
  views compared to companies that used
  traditional, static content.
• Customer Retention and Loyalty - If customers
  engage with your brand, and like the experience,
  it is more likely that they will return.

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Why create Interactive content?

• Customer feedback - There is no assurance if the
  reader has consumed the content. With interactive
  content, you can ensure that users have read all
  of your content.
• Lead generations and conversion rates -
  Interactive content positively impacts your
  sales, lead generation, and revenue.

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Types of Interactive Content

• Animated Infographics
• Surveys
• Quiz and games
• Calculators
• Assessments and E-books

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B2B Interactive content

• Interactive content can take many forms,
  including videos, calculators, quizzes, and
  games. If youve never done B2B content before,
  it may appear difficult, but there are simple
  steps to take to get started. Interactive content
  for the B2B marketers can give solutions for
  their biggest work challenges.

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And finally

• Anyone looking to increase engagement through
  relevant, value-added offerings should use
  interactive content. It is a trend that will
  continue in the coming years and the world is
  noticing it already.
• For more such updates, check Out recent Martech
  Cube Slides.