Why Is Logo Design So Important? - PowerPoint PPT Presentation

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Why Is Logo Design So Important?

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A business logo is more than just a combination of symbols, letters, shapes, and colors. It’s not simply a graphic and/or typographic mark that identifies your organization. It's the first step in building a memorable brand that lasts. – PowerPoint PPT presentation

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Title: Why Is Logo Design So Important?


1
Why Is Logo Design So Important?
2
  • Pearl Lemon Web is a professional logo design
    agency in London. We offer bespoke logo design
    services to startups, entrepreneurs, as well as
    big brands.
  • A business logo is more than just a combination
    of symbols, letters, shapes, and colors. Its not
    simply a graphic and/or typographic mark that
    identifies your organization. It's the first step
    in building a memorable brand that lasts.

3
  • Logos are nothing new, and, when done right, they
    can help maintain a connection to your clients
    and customers throughout your businesses
    lifecycle. One of the most famous logos in the
    world, the Golden Arches - we don't even need to
    mention the business' name do we? - has remained
    essentially the same since 1968. And because it
    was created with thought and care the McDonalds
    logo is recognized by billions of people across
    the globe, over 50 years since it was first
    introduced. Doesn't your business deserve the
    same? A Pearl Lemon Web logo can offer you that.

4
The Power Of A Professional Logo Design
  • How powerful can a good business logo be? Actual
    scientists have spent a lot of time researching
    that question. And every time the answer has been
    more powerful than you would ever have thought.
  • Science has discovered that a good logo can do
    more than just help consumers remember your
    brand, it can change how they feel about your
    product. Researchers have found that the shape,
    size and colours used in a logo - especially a
    product logo - can even affect their decision
    whether to buy or not. A logo has that much power.

5
Pearl Lemon Web's Logo Creation Process
  • At Pearl Lemon Web we understand the importance
    of great looking logo design, but also how
    important it is that a logo sends the right
    message as well. Thats why we take the time to
    get to know what a business does, what it stands
    for and who it wants to reach before we ever put
    pencil to paper.
  • To create a unique logo for a business of any
    kind you have to understand it. We make sure we
    do. How? We follow a tried and tested logo design
    process that weve perfected over the course of
    interactions with lots of satisfied clients

6
Logo Redesign Services
  • Maybe you already have a logo, but you think it
    might be time for a change. Redesigning a logo
    can be a great way to refresh a brand, but do it
    wrong and it can also be its downfall. There are
    some circumstances when a logo redesign really
    makes sense

7
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