arshiyasolutions

1
What makes Mobile Advertising worth for a brand?
There are more than 5.22 billion distinct mobile
phone users globally. Furthermore, the number of
people who own a phone and use it to access the
internet is increasing all the time. So, what
does all of this mean?
2
Mobile marketing is something that we should
start paying more attention to. There are
numerous advantages to mobile marketing,
regardless of the type of business you operate.
It allows you to reach new audiences,
communicate with customers in real time, and is
cost-effective, to name a few benefits. Mobile
advertising company in India makes the best use
of this marketing platform.
3
Benefits of Mobile Advertising
Accessible to everyone
The success of mobile marketing is heavily
reliant on accessibility. It enables you to
communicate with your audience at any time and
from any location. Furthermore, mobile marketing
is the quickest approach to engage with customers
and get your message out. It's also worth noting
that mobile devices, not desktops, accounted for
56.7 percent of web traffic in 2021. And we can
expect the number to continue to rise.
4
The issue with desktops is that the recipient
will not see your message for several hours.
People do not spend all of their time at their
desks they are mobile. As a result, mobile
marketing is considerably superior if you want to
reach your target immediately.
5
Multiple Marketing Methods
Mobile Websites
Smartphones account for the majority of website
traffic. It's a convenient method to check out
any website while on the road and learn about new
brands. The number of purchases done on mobile
devices is increasing as well. Many experts
believe it will soon overtake desktop purchasing.
6
Mobile Apps
The average Android user spends 92 percent of
their time in apps. Another huge marketing
opportunity has presented itself. Ads can be
displayed within mobile apps, for example. You
can, however, make your own app. It has the
potential to improve shopping convenience,
customer engagement, and brand visibility.
7
Future of Mobile Advertising
Indian online advertising networks are making the
best use of mobile advertising that benefits the
brand in long way. Augmented reality is one of
them. You're definitely aware of the hype
surrounding Pokémon Go, an augmented reality
game. But what about using augmented reality into
your mobile marketing strategy?
8
Domino's, for example, has offered augmented
reality (AR) pizza ordering. Your favorite pizza
can be created and visualized in your own dining
room using their app. That's a fantastic example
of mobile marketing using augmented
reality. Another factor to consider is voice
search, which is projected to become more popular
in the coming years. When developing a mobile
marketing plan, this is also something to
consider.
9
Different types of mobile advertisement
Banner Ads
Banners were one of the first forms of
advertising, appearing both as standalone banners
beside highways and on websites. We would imagine
that, with the rapid development of interactive
media, they will become "voices of the past," but
they are still alive and thriving.
10
People have become so accustomed to seeing
banners that they may not know they are actually
advertisements. So, what are the advantages of
mobile marketing in this case? They're easy to
make and inexpensive.
11
Native App-Based Advertising
Native advertisements are quite similar to
banners in that they resemble the format of the
original app for the best user experience. The
key advantages of this type of mobile advertising
are that it is integrated into the mobile
environment and cannot be banned, making it less
intrusive.
12
Conclusion
Given the ever-increasing number of smartphone
users, it's safe to conclude that mobile
marketing is here to stay. It enables you to
reach customers directly wherever they are,
resulting in better outcomes than traditional
marketing.
13
About Us
Arshiya is the leading mobile advertising company
in India indulging in different types of
advertising that helps to drive in more benefits.