Title: Scholorship for Study Abroad
1The Tradition of Western Literacy
2References
- David Crowley and Paul Heyer. Communication in
History. 4th ed. Sydney Pearson, 2003. Part 2,
chapter 611. - W.H Edwards. An introduction to Aboriginal
Societies. 2nd ed. Tuggerah, NSW Social Science
Press, 2004, pp. 90-104
3Overview
- An introduction to the essays
4Writing and Knowledge
- writing systems gt revolution
- initially, for economic and political purposes
- next development writing represents speech.
5Hieroglyphic Phonograms
- Dodson, A 2001, The hieroglyphs of Ancient Egypt,
New Holland Publishers, London, Cape Town,
Sydney, Auckland, p.39.
6The first alphabet
- Which civilization developed the first alphabet?
And when? - the Phoenicians
- approximately 1500BC
7Drucker The Alphabet
- How did the Greeks change the Phoenician
alphabet? - added vowels
- consonants became abstract sounds
- What is the significance of the Greek alphabet?
- resulted in the only writing style that has
the capacity to represent the sounds of spoken
language with such efficient and adaptable means
(Drucker 200344) - root of all subsequent alphabets in the West.
8Havelock The Greek Legacy
- New literacy how did it change things?
- challenged craft literacy
- created the common reader through the
implementation of schooling - affected memory and cognition
- texts often transcribed earlier narratives from
the oral tradition
9Logan Writing and the Alphabet Effect
- Is a literate culture superior to a non-literate
one? - Literate cultures are often defined by their
development of abstraction, analysis and
classification (Logan 200360). - Oral cultures however, tend to be rich in
metaphor, nonlinear creative thought, and memory
(Crowley Heyer 200343) - The differences are cultural, not hierarchical
(Crowley Heyer 200342-43) - Further discussion in module 8.
10Ong Orality, Literacy, and Modern Media
- psychodynamics of orality
- how do cultures, that have not had the
benefits/limitations of literacy, perceive the
world? - cf Australian Aborigines
- do you know what secondary orality is?
11Eco A Medieval Library
- Which book/film is this extract from?
- The Name of the Rose.
- When were the Middle Ages?
- 1100AD1500AD (varies)
- Which social group monopolised literacy?
- Catholic Church
- When did texts in the vernacular appear?
- 1400AD
- What other invention helped this?
- paper
12Burke Communication in the Middle Ages
- oral nature of cultural life
- place of memory in this culture
- memory and the Ad Herennium
- implications of literacy
13FOCUS
14Ong, Orality, Literacy, and Modern Media
- Psychodynamics of orality
- Words possess great power (Ong 200365)
- Influenced thought processes as well as methods
of expression - Dependent on mnemonic patterns
15Ong, Orality, Literacy, and Modern Media
Oral Literacy
Aggregative and collective Dissecting and analytical
Present, situational thinking Abstract thinking
Human experience Impersonal Objects
16Ong, Orality, Literacy, and Modern Media
- Secondary orality
- participatory mystique, its fostering of a
communal snese, its concentration on the present
moment, and even its use of formulas (Ong
200369) - Permanently based in writing and print
17Burke, The Tradition of Western Literacy
- Documentation was rare
- Mass illiteracy
- Isolated, self-sufficient communities
- Still an emphasis on oral traditions
- Rhyme used to aid memorization
- Ad Herennium the major mnemonic reference work
of the Middle Ages (Burke 200377-78)
18Burke, The Tradition of Western Literacy
- Became obsolete with the advent of the printing
press - Writing was considered a separate skill to
reading - Economic growth increased demand for manuscripts
- Availability of paper
19Australian Perspective
- Aboriginal culture rich in oral traditions
- 270 different Aboriginal languages
- Reflect intimate knowledge of the physical and
social environments (Edwards 200496) - Concrete objects as opposed to abstract concepts
20Ngaanyatjarra Gesture Speech
- Edwards, W.H 2004, An introduction to Aboriginal
societies, (2nd edn), Social Science Press,
Tuggerah, NSW, p. 101
21Aboriginal Cultures and Communication
- Only 20 of 250 languages still regularly used
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