Book Marketing Services - Your Online Publicist - PowerPoint PPT Presentation

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Book Marketing Services - Your Online Publicist

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Your Online Publicist is the leading Book Marketing services provider in the Industry. Key Features Of Book Marketing Services- 1. Book Publicity Campaigns 2. Social Media Marketing 3. Online Book Publishing – PowerPoint PPT presentation

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Title: Book Marketing Services - Your Online Publicist


1
Book Marketing Services - Your Online Publicist
2
Key Features -
  • Book Publicity Campaigns
  • Gain the advantages of media coverage, fairs and
    book events
  • Social Media Marketing
  • Take the advantage of the social media tools and
    tap billions of users
  • Online Book Publishing
  • Get your work internet ready and publish your
    book for online readers

3
Book Publicity Campaigns
  • he book publicity services are mushrooming in the
    wake of the demand from prospective authors.
    These specialized service providers promote books
    and authors with unique promotional campaigns. An
    array of book promotion techniques are used that
    also help build the authors brand as well.
  • The best promotion campaigns succeed as they are
    carefully developed and customized for individual
    authors and titles. It means they deep-dive in
    and get to know the work better. They understand
    how to promote to both media and readers. The
    competition today is fierce as thousands of new
    titles are released each year. Making sure the
    readers discover ones work is on their priority.
    Highly effective strategies to promote a book
    always need to be unique, relevant, and creative.

4
Social Media Marketing
  • Social Media Presence Social Media is a great
    enabler and with a little bit of effort, one can
    spread the word around ones work. Circulating
    content that attracts followers and allows you as
    an author to communicate with readers is
    priceless. It builds word-of-mouth for your book.
    There are a host of social media portals that
    will come in handy in taking your work to the
    larger world. Twitter, LinkedIn, Facebook,
    Instagram, Medium all these social media
    behemoths can be exploited in getting to the
    target audience.
  • Youtube Promotion Having a youtube channel for
    your book/individual brand is a great advantage.
    It allows for greater outreach and a clear
    message. Short, crisp, and regular bite about
    your work keeps the readers hooked in.

5
Online Book Publishing
  • Author Brand Building An author, alongside his
    work, is expected to build his own unique brand
    as the competition is fierce. People often get
    intrigued by what authors write because of
    interest in the authors themselves. When one does
    well in interviews and appearances, one builds a
    relationship that sparks interests and sales.
  • Effective use of Goodreads It takes time and
    effort to build a profile and pages related to
    your work on Goodreads, but the effort is totally
    worth it. It introduces you to newer and
    interested readers and leads to the discovery of
    your work.
  • Paid Reviews Reviews are critical in generating
    the readers interest. A fringe reader might get
    intrigued by what he reads about a book. You,
    sure as an author, want people to know more about
    your work, and reviews herein come in handy. Paid
    book reviews are becoming greatly popular. In
    todays scenario, they are often included as part
    of multi-faceted book promotional campaigns.
    While looked down upon years ago, paid reviews
    have become a legitimate and accepted resource
    for authors and publishers. Even though a review
    is paid for, reputed firms still present their
    honest, unbiased opinions.

6
THANK YOU
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