A Guide on How to Do Keyword Research

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SEO Keyword Research

• A Guide on How to do Keyword Research

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How to do Keyword Research
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Keyword Discovery

• The first phase of search engine optimisation is
  keyword discovery, which involves coming up with
  new keywords and keyword suggestions.

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Start with a Seed Keyword List

• To generate your seed list, think about the
  products or services you offer and what terms
  your potential customers might use to find them.

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Research Related Search Terms

• Once you have your seed list, its time to start
  researching related terms. Use a thesaurus,
  Google search, and other tools like Google Trends
  to find related keywords.

Tools UberSuggest or Google Keyword Planner
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Check Competition

• The next step is to check the competition for
  each keyword on your list. You can do this by
  using a tool like Googles Keyword Planner or
  Mozs Keyword Explorer

Tools Google Keyword Planner or Moz Keyword
Explorer
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Find the Right Keywords

• After youve checked the competition, its time
  to find the right keywords to target. The right
  keywords have a high search volume and low
  competition.

Tools Google Keyword Planner or Moz Keyword
Explorer
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Identify Quick Win Keywords

• A quick win keyword is a low-hanging fruit
  keyword that you can easily rank for. To find
  quick win keywords, look for long-tail,
  informational keywords with low competition

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Create SEO Content

• Once youve found the right keywords and search
  terms, its time to create content based on your
  target keywords. When adding keywords to your
  content, make sure you use the right keywords
  that sound natural and dont interrupt your
  contents flow and readability.

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• SEO keyword research is fundamental to your
  digital marketing success, whether youre a
  startup or an established business. To ensure you
  have the right keywords, you need solid and
  effective keyword research with search intent.

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• EVOLVING DIGITAL IS READY TO
• HELP PUSH YOUR BUSINESS
• Were not your standard digital marketing agency.
• If youre ready to evolve your business, youve
  come to the right place.

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Thanks

• Do you have any questions?
• hello_at_evolvingdigital.com.au
• 1300 070 943
• www.evolvingdigital.com.au

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