John Phanchalad

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JOHN PHANCHALAD
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About John Phanchalad

• John Phanchalad has been working in online
  marketing, web design and digital marketing with
  a specialization on marketing automation through
  software development for 10 years. He's worked
  with fortune 500 companies all the way through to
  small businesses.
• John's philosophy is to build a solid plan prior
  to executing any online strategy and then
  executing it with speed, diligence and accuracy
  ensuring that the entire marketing funnel is
  tracked and optimized

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4 Common Myths About Graphic Design

• Graphic design has advanced a lot. Graphic design
  is an ever-evolving art form. However, many
  designers believe the same graphic design myths.
  We've compiled a list of graphic design myths and
  offer tips to help you create your own.
• Graphic design has evolved with technology. John
  Phanchalad believes that Graphic design is now
  used in many different areas than just printing
  materials. It can also be used digitally and in
  virtual reality. Unfortunately, there are many
  misconceptions about graphic design, even though
  it has been used in many different ways over the
  years. We will be addressing 4 common
  misconceptions regarding graphic design in this
  article.

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1. Graphic design does not just involve creating
logos

• A logo is an essential graphic design asset for
  every business. Logos become your business's
  emblem, and people will be able to identify with
  your brand values and what you offer. This is
  evident in the Nike swoosh, which comes with
  "Just Do It" or McDonald's golden M.
• Graphic design doesn't just involve creating
  logos. Instead, graphic design is about creating
  visual content that communicates a message.
• This can be used on various media, including
  posters, album covers, magazine spreads, and
  infographics brand presentations.

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2. Graphic design can only be used in print media

• Graphic design is now available in various
  digital media, possibly even more than printing.
  Website banners, email newsletters, and social
  media graphics are all examples. As a result,
  many graphic designers find their roles
  cross-over with UX (user experience design),
  content generation, and social media.

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3. Graphic design uses only still images

• Graphic design does not have to be limited to
  graphics or still imagery. Video continues to be
  one of the most powerful advertising mediums.
  Animation and videos are now an integral part of
  graphic design. GIFs, graphics for YouTube
  videos, animated infographics, and social media
  ads with a slideshow of graphics and images are
  all examples. If you have a business, you might
  consider making video slideshows and GIFs for
  Facebook ads. Research shows that this is five
  times more engaging than static imagery.

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4. Graphic design requires fancy tools

• Professional graphic designers use sophisticated
  design software, a tablet with a stylus, and
  complex design tools. These tools can allow
  designers greater freedom, but they can also be
  very expensive and take many years to master. The
  good news? You don't have to spend much money to
  create graphic design elements. Canva is one of
  many free tools that makes graphic design simple
  and easy. In addition, these tools can be used
  for all pieces of branding collateral to give
  your brand a professional and elevated look.

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