SEO services (1)

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SEO
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WHAT IS SEO?

• SEO stands for search engine optimization. In
  simple terms, it means the process of improving
  your site to increase its visibility when people
  search for products or services related to your
  business in Google, Bing, and other search
  engines. The better visibility your pages have in
  search results, the more likely you are to garner
  attention and attract prospective and existing
  customers to your business.

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WHAT IS IMPORTANCE OF SEO IN MARKETING?

• 1. Its increases the traffic in website which
  results in increase in marketing of goods and
  services.
• 2.Its increases the Ranking of website.
• 3. Visibility increases the traffic and
  competitors have least impact on our website.
• 4.Give direct answers to customers, so that they
  dont go into other website.
• 5.It increases the knowledge of customers
• 6 It fond of Holistic Marketing Ecosystem,in it
  what customer want is understood

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Search engines work through three primary
functionsCrawling Scour the Internet for
content, looking over the code/content for each
URL they find.Indexing Store and organize the
content found during the crawling process. Once a
page is in the index, its in the running to be
displayed as a result to relevant
queries.Ranking Provide the pieces of content
that will best answer a searcher's query, which
means that results are ordered by most relevant
to least relevant.

• HOW DO SEARCH ENGINES WORK?

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ROBOTS TXT.

• Robots.txt files are located in the root
  directory of websites (ex. yourdomain.com/robots.t
  xt) and suggest which parts of your site search
  engines should and shouldn't crawl, as well as
  the speed at which they crawl your site,
  via specific robots.txt directives.