Title: 5 SEO Myths You Should Ignore
15 SEO Myths You Should Ignore
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2- Here are the top 5 SEO myths you should ignore if
you want to boost your organic traffic. This blog
gives an overview of the major myths about SEO
that are harmful to small businesses. - So lets put some common myths about SEO to bed
once and for all!
3- 5 SEO Myths That Need to Be Debunked
-
- SEO Is Not Relevant Anymore
- If you keep hearing whispers that SEO is dead,
you need to put a stop to them right now because
it couldnt be farther away from the truth.
According to a survey by Search Engine
Optimization, 49 of the respondents believe that
organic search or SEO is the digital marketing
channel that brings in the highest ROI. The truth
is that organic search and SEO continue to drive
traffic to high-ranking websites despite other
channels, such as social media marketing and
search engine marketing. - However, it only works if you continue to
optimize your SEO strategies and update your
website regularly. Otherwise, the organic traffic
on your website will start to dwindle because you
will lose backlinks, your competitors will
outrank you, and your content will get old and
irrelevant.
42. Social Media Likes and Shares Help Organic
Rankings This popular SEO myth is rooted in the
understanding that social media popularity leads
to more exposure, which ultimately helps you
generate backlinks. Hence, it boosts your organic
traffic and ranking. It works on the assumption
that since the link to a webpage is generating
tons of shares on social media, it must contain a
higher value. However, the truth is that social
signals, such as likes and shares, are
exceptionally easy to manipulate. Its perhaps
why Googles John Mueller claimed that social
media signals dont have any direct impact on
rankings.
53. PageRank Doesnt Matter Anymore PageRank is
the basis of Googles SEO algorithm. It looks at
the quality and quantity of backlinks to judge
the value of a webpage. Just because Google
discontinued public PageRank scores in 2016, many
people assumed that companies shouldnt put focus
on backlinks to optimize their SEO efforts.
However, just because it isnt public, it
doesnt mean that PageRank is not a ranking
factor. Google continues to use it to evaluate
the quality of your webpage, so you must focus on
adding backlinks to your content to optimize it
for SEO.
64. SEO Is All About Rankings Even though many
people believe that SEO is all about ranking
higher on SERPs, that isnt entirely true because
the top-ranking page only generates the most
search traffic 49 of the time. Why is
that? Well, most credible and valuable pages
generate their organic traffic from not one but
multiple optimized keywords. So, even if your
page ranks second for a keyword, you can generate
more traffic than the highest-ranking page by
ensuring that you rank for more keywords with a
higher search demand than your competitor. The
key to generating more traffic is to focus on the
users search intent, cover your topic in-depth,
and build more backlinks to boost your authority.
75. Keyword Research Is Pointless Given the fact
that many pages rank for thousands and hundreds
of keywords, people tend to believe that keyword
research is dead or pointless. This myth about
SEO stems from the logic that theres no point in
optimizing for one or two keywords when you can
probably generate more traffic from hundreds of
them. That logic is deeply flawed since a
keywords popularity aligns directly with a
topics overall search traffic potential. You
optimize your content with keywords that search
engine users are most likely to look up for your
chosen topic. This way, you effectively boost
your chances of generating more organic traffic.
8Final Thoughts These were some of the most
common SEO myths that continue to harm small
businesses that fall prey to them and become too
reluctant to invest in premium-quality SEO. The
truth is, if you want to boost your organic
traffic, you will need to rely on strengthening
your SEO efforts. If you want comprehensive SEO
services to beat your competition and establish
your authority and credibility in the digital
landscape, get in touch with Marketing Tiki today!
9THANK YOU
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