Photo Editing Best Practices for Online Fashion Merchandising

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Photo EditingBest Practicesfor Online
FashionProducts
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• 83 of buyers find product images photos to be
  very extremely influential - eMarketer

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• Fashion photos are crucial to the success of
  online fashion retailers

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• Fashion photos need editing and retouching to

• Successfully appeal audience
• Promote desired lifestyle
• Increase brand visibility
• Offer touch-and-feel experience
• Enhance CX

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• What are Photo Editing
• Best Practices for
• Online Fashion Products

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7 Photo Editing Best Practices

• Retouch but keep it natural
• Use clipping path
• Background removal
• Apply ghost mannequin
• Use image masking
• Lighting and contrast
• Ensure consistency

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Retouch but keep it natural

• Manipulate but balance the colors
• Adjust ranges, sharpness etc. perfectly

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Use clipping path

• Crop a part or area of the subject
• Recolor product from a single shot in various
  colors

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Background removal

• Enhance the subject
• Highlight product features

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Apply ghost mannequin

• Remove the model
• Showcase apparels

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Use image masking

• Extract pictures component
• Remove background distractions

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Lighting and contrast

• Achieve the perfect balance
• Make images aesthetically appealing

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Ensure consistency

• Dimensions and alignment
• Lighting and tone adjustments

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• How fashion photo editing best practices improved
  customer engagement for an eCommerce portal?

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• Client
• A US-based fashion retailer giant
• 530 stores across the country

• Business Need
• Edit 324,000 fashion apparel photos
• 530 stores across the country

• HabileDatas Photo Editing Solution
• Priority-based image segregation
• Uniform basic editing

• Best practices-checklist
• Advanced photo editing tools

• Business Impact
• Turnaround time reduced by 33
• Image quality enhanced

Find the complete case study habiledata.com
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• For best fashion photo editing solutions hire
  HabileDatas image editing experts.

Contact today!
www.habiledata.com info_at_habiledata.com