Email Marketing for Medical Practices | BraveLabs

1
Email marketing best practices for doctors and
clinics
2
Email marketing is one of the best marketing
tools available to healthcare providers.
3
With ROI as high as 36 for every 1 invested,
its not hard to see why.
4
Here are some best practices for email marketing
5
Don't send too frequently. 33 of marketers send
emails weekly 26 send them monthly
6
Use a professional email address. Professional
addresses make you seem like an expert
7
Practice good email list hygiene. remove
inactive subscribers and those who unsubscribe
regularly
8
Don't send to unengaged recipients. the open
rate for the industry is 21.48, ditch those
whose open rate is much lower
9
Only send to those who opt-in dont spam your
emails to those who dont want them
10
Offer an incentive. incentives can help improve
your CTR, which is 2.69 on average
11
Don't forget the footer. add all the info that
potential patients might need
12
Contact BraveLabs today to start using email
marketing at your clinic