The Next Idea's Robert Ancill

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The Next Idea's Robert Ancill
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• A restaurant is a real, active company. Food is
  the product, but staffing and management also
  have a human element. To provide the emotional
  experience that keeps customers coming back time
  and time again, both must work in unison. Robert
  Ancill is regarded as one of the top restaurant
  consultants in the world and is a recognised
  expert on restaurants both domestically and
  globally.

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• The Next Idea, a high-energy, innovative
  worldwide restaurant consulting and management
  group specialised in new restaurant concepts,
  re-positioning, cost effectiveness, restaurant
  franchising, strategy, and international growth,
  was co-founded by Ancill, who also serves as its
  CEO. Robert Ancill explains, "We're not the
  typical consultant. We won't merely release a
  report and wish everyone a good day. We go much
  further. Although food handling and staff
  training are important to us, presentation,
  atmosphere, and the overall experienceincluding
  the visuals, menu, uniforms, and staff-to-guest
  interactionsare actually what matter.

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• The Next Idea has managed the global opening of
  over 89 new brands and 800 restaurants and cafés,
  ranging from fine dining to quick casual.
  According to Ancill, a large part of The Next
  Idea's success may be due to its distinct, human
  data-driven methodology. We frequently think that
  the client is more knowledgeable about their
  industry than we are, according to Ancill.

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• "When they ask us to, we'll provide education.
  Data will be used to support our assertions. Some
  may argue that it is education, while others may
  argue that it is simply performing your job.
  That's how The Next Idea thinks, either way. The
  capacity to translate facts into tactical
  strategy is a more human skill than analysis,
  even though The Next Idea excels in this area.

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