Crowdsourcing Innovation Examples - MIT ID Innovation

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Crowdsourcing Innovation Examples MITID
Innovation
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You must be aware that crowdsourcing is the
process of enlisting the help of a large number
of people to achieve a common goal. It's best
used while developing new ways to address complex
problems or reduce time-consuming operations.
Well, we'll get through the whole topic in this
post, and also, we'll see a few of the
crowdsourcing innovation examples in the further
portion.
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Jeff Howe invented the phrase in a 2006 article
about the practice. Though crowdsourcing has
existed in some form for centuries, it became
increasingly popular about the same time as
commerce, social media, and smartphone
culture. In practically every industry on the
globe, crowdsourcing is generating a buzz. It can
be highly efficient when utilized in the right
area at the perfect time. The intense interest in
the activity is primarily due to increased
communication between people worldwide.
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What is the Methodology for Crowdsourcing
Crowdsourcing has become a powerful tool for
organizations to use in various areas, including
data collecting, operational efficiencies, and
issue solving in general. Many companies have
been able to scale at an unprecedented rate due
to this strategy, which has changed entire
industries.
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Based on the companys objective, crowdsourcing
can take various forms. To properly crowdsource a
project, a company must first divide it into
smaller micro-tasks. Workers will then band
together to tackle the micro-tasks one by one,
effectively accelerating the process. The company
may use a more specialized industry-specific
framework for more complex tasks requiring
specific skills.
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Crowdsourcing Innovation Examples Some
Remarkable Ones
Throughout the last two decades, especially since
the introduction of crowdsourcing tools, it has
been simpler than ever for businesses to
crowdsource innovation, whether inwardly (from
workers or stakeholders) or from outside (from
customers, brand fans, external experts, or the
general public).
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Many companies have used crowdsourcing to develop
some of their most notable products. Some
excellent  crowdsourcing innovation examples are
as follows
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Climate Colab at MIT
The Climate CoLab, based at MIT's Center for
Collective Intelligence, drew almost 10,000
people to their crowdsourcing platform to develop
climate change ideas. The 10,000 Grand Prize was
granted to Dr. Geoffrey Hay (University of
Calgary) and his crew for their Heat Energy
Assessment Technology (HEAT) concept. HEAT
directs people to a free online application that
allows them to quickly discover heat loss in
their homes.
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Zooniverse
A universe is a large place, and deciphering its
intricacies necessitates sifting through a
massive amount of data. The Moon Zoo
crowdsourcing initiative was created by
Zooniverse, enabling regular folks to examine and
arrange high-resolution lunar photographs.
Approximately four million lunar photos have been
analyzed to date.
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LEGO
The LEGO Ideas platform was designed to allow
people to contribute new LEGO set ideas. The
platform encourages the creation of new ideas and
enables LEGO to check whether there is a market
for them or not. LEGO evaluates each notion that
has received over 10,000 votes. If a concept is
selected, the presenter will have the
opportunities to collaborate with the LEGO team,
turn his vision into reality, and receive
royalties from revenue growth.
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PepsiCo
After the millennial market share began to
decline in 2012, the 'Do Us a Flavor' campaign
was launched. PepsiCo asks customers for feedback
on various items every now and then, such as when
they requested customers to share their favorite
new potato chip flavor for the company's Lay's
brand. An incredible 14 million submissions were
received. Cheesy Garlic Bread came out on top.
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Sales increased by 8 as an outcome of this
outstanding crowdsourcing innovation
endeavor. So yes, the above-mentioned are a few
crowdsourcing examples. You can learn about these
in innovation courses at MIT ID Innovation. Our
Institute is among the best leading institutes in
India for innovation-related courses.
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Conclusion
MIT ID Innovation Programme curates knowledge and
experiences that challenge the very paradigm of
evolution. And that's why we have set out to
define the future of industries, communities,
cities and ecosystems. MIT ID Innovation offers
the best Innovation Courses in Pune.
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