SEO RESEARCH - PowerPoint PPT Presentation

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SEO RESEARCH

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Detailed SEO research on a school website and further suggestions and mistakes that are pointed out to make the website even more SEO-friendly. – PowerPoint PPT presentation

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Title: SEO RESEARCH


1
SEO RESEARCH HOLY HOME SCHOOL
  • Name            Subhashree Barman
  • Program        M.A. Journalism
  • Semester        Semester II
  • School            School of Media, Communication
    and Fashion
  • Date              17.07.2021

2
INTRODUCTION
  • Url http//www.holy-home.com/
  • Holy Home, an English Medium Co- Educational
    Boarding Day School affiliated to the Council
    for the Indian School Certificate Examinations,
    New Delhi.
  •  It was founded way back in I985.

3
H1 and H2 Tag
  • H1 Tag Holy Home Serampore School ICSE amp ISC
    Board, Kolkata, Serampore
  • H2 Tag HOME 
  • ABOUT 
  • HOLYHOME
  •  ACTIVITY 
  • ADMISSION
  •  GALLERY 
  • CONTACT

4
Title tag, Meta tag, Meta data
  • Title Tag Holy Home Serampore School ICSE ISC
    Board, Kolkata ...
  • Meta Tag Smart Class from Nursery to XII. Smart
    Class is a solution designed to help teachers in
    meeting with new challenges and developing
    student abilities and ...
  • Meta-data Holy Home Serampore School ICSE  ISC
    Board, Kolkata ...
  • Smart Class from Nursery to XII. Smart Class is a
    solution designed to help teachers in
    meeting with new challenges and
    developing student abilities and ...

5
SOCIAL MEDIA FB
6
YouTube
7
Google  
8
Observations 
9
Suggestions 
10
Social Media Strategies
11
Cost-Per-Click (CPC)
12
Keywords, Pages Speed
13
Speed checker
14
Page Audit http//www.holy-home.com/index.php
  • SCORE 43
  • Description missing
  • H1 count 2 tags
  • Injecting Parameters configured incorrectly.
  • HTTP HTTPS there is no from HTTP to HTTPS,
    both work and return the same content.
  • WWW non-WWW work as separate websites.
  • Accessible Index Page Redirect from index pages
    (.html and .php) configured incorrectly.
  • Title 75 characters (Too long)

15
Page Audit http//www.holy-home.com/magazine.php
16
Page Audit http//www.holy-home.com/admission.pdf
  • SCORE 35
  • Title Title tag not found.
  • Description Description tag not found.
  • H1 Tag not found.
  • HTTP HTTPS there is no from HTTP to HTTPS,
    both work and return the same content.
  • WWW non-WWW work as separate websites.
  • Accessible Index Page Redirect from index pages
    (.html and .php) configured incorrectly.
  • Mobile Page Speed Insights nil
  • Desktop Page Speed Insights nil

17
Conclusion
18
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