Pet Food Market: Growing Spotlight on Sustainability | Growth

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Title: Pet Food Market: Growing Spotlight on Sustainability | Growth


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Pet Food Market Growing Spotlight on
Sustainability
With the growing concern of resource overuse
globally, consumers are becoming increasingly
aware of their purchases' social and
environmental impact. As a result, sustainability
is gaining prominence among most consumer goods
markets, with the pet food market being no
exception. According to Inkwood Research, the
global pet food market, valued at 114240.39
million in 2022, is expected to register a CAGR
of 7.72 during the forecast period, 2023-2032.
  • Our blog briefly examines the pet food market
    sustainability through food production,
    environmental control, and food packaging.
  • Sustainability through Food Production
  • The environmental footprint of pet ownership and
    the provision of necessary food and supplies for
    pets in terms of emissions, waste, and natural
    resource use has increased. With regard to pet
    food production, sustainability is defined as the
    ability to produce pet food in adequate amounts
    with sufficient essential nutrients for optimum
    health in the present and future while accounting
    for the smallest environmental footprint. This
    has facilitated the launch of different
    plant-based products.
  • Plant-based claims are among the many ways brands
    appeal to sustainability-conscious consumers.
    Moreover, formulators particularly focus on
    animals' nutrients and unique nutritional needs
    at every life

stage. Interestingly, blends are gaining
popularity as well.
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  • "It is quite common for pet health and pet food
    ingredients, plant-based or not, to lack certain
    essential nutrients," says Maygane Ronsmans,
    product manager for animal nutrition, Beneo.
  • Ronsmans further explains, "A great example is
    the combination of rice protein, which contains
    limited lysine, with faba protein concentrate."
  • Faba is a legume protein with higher lysine
    content. The blend fulfills the basic requirement
    for this amino acid. Also, brands often add
    vitamin or mineral premixes to their formulations
    alongside ingredients like synthetic amino acids
    to complement the formula.
  • At the same time, there is a budding trend of
    cell-based solutions. For instance, cell-cultured
    meat is on a fast growth trajectory, with
    consumers more inclined to these alternatives. As
    per the founders of Because, Animals and Bond Pet
    Foods, although pet food might seem an odd entry
    point for cultured meat and alternative proteins,
    it is an ideal starting place for cellular
    agriculture. This is because there are fewer
    barriers to acceptance in the pet food world.
  • Because, Animals launched the world's first
    cultured meat product for pets in February 2022.
    The Harmless Hunt Mouse Cookies, designed for
    cats, contains directly grown meat from the cells
    of the cats' native protein source the mouse.
    The startup uses cellular agriculture to
    cultivate real mice meat from cells, eliminating
    the need for slaughter.
  • Our analysis of the global pet food market by
    food type provides data insights on food type by
    content and animal.
  • Sustainability through Environmental Control
  • According to American Pet Products Association
    (APPA), two-thirds of US households own at least
    1 pet. Pet ownership has been associated with
    psychological benefits like reduced risks of
    depression, more social engagement and cohesion,
    and increased self-esteem in children. Companion
    animals enrich their owners' lives in several
    ways, such as minimizing the risks of certain
    heart diseases, increasing physical movements,
    and lowering blood pressure. However, pet
    ownership takes a toll on the environment.
  • For instance, pets are served generous portions
    of treats and foods to facilitate a stimulating,
    comfortable, and nourishing environment. This is
    primarily driven by the pet humanization trend.
    In addition, pets participate in several social
    and vocational activities and receive regular
    veterinary care. According to the American Pet
    Products Association (APPA), in 2019, the
    cumulative pet industry expenditures in the
    United States reached 95.7 billion. Pet foods
    and treats constituted the largest sales segment,
    followed by veterinary care and product sales.
    Such aspects place a demand, indirectly or
    directly, on the consumption of energy and
    natural resources alongside waste generation.
  • Sustainability through Food Packaging
  • Food packaging serves numerous vital functions,
    including protecting food from nutritional
    degradation and spoilage, serving as an
    information source for pet owners and feed
    regulators, and enhancing distribution and
    storage efficiencies. Conventionally, pet food
    containers and bags are constructed from plastic
    layers, metals, and paperboard paper. Most
    packages are designed for single use and are non-

recyclable, leaving few options besides disposal.
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  • At the same time, packaging developers face
    sustainability challenges. For sustainable
    packaging to be effective, it must minimize food
    waste, prevent food contamination, and preserve
    food quality.
  • Additionally, it must address the issue of
    plastic waste accumulation in the environment.
    Moreover, the materials should be non-toxic and
    cost-effective for feasibility.
  • Accordingly, the next generation of sustainable
    pet food packaging focuses on the use of
    renewable materials to develop biodegradable
    polymeric films. For instance, the Agricultural
    Research Service is exploring the use of
    dairy-based films as an alternative to
    petroleum-based packaging. Besides, biopolymers
    from chitosan, cellulose, cornstarch, carrot
    processing waste, and other agricultural products
    exhibit potential for biodegradable film
    construction in an effort to minimize plastic
    waste accumulation. At the same time, the cost
    and performance of lower-barrier and eco-friendly
    packaging in comparison to synthetic alternatives
    might hinder their widespread adoption.
  • Sustainability in Pet Food Market calls for
    Collective efforts
  • Sustainability in the pet food industry can be
    summed up into practices that can continue
    unhampered for future generations. The key areas
    for improvement in pet food sustainability
    include optimizing resource and waste management,
    avoiding nutritional and feeding excesses, and
    sustainable ingredient selection. Besides, pet
    owners' increasing awareness and interest in
    sustainability will help pet food companies
    respond accordingly. Nevertheless, the progress
    of sustainability in the global pet food market
    relies on the collective efforts of
    manufacturers, suppliers, consumer purchase
    choices, and ingredients availability.
  • FAQs
  • Which distribution channel shows promising growth
    in the global pet food market?
  • A Veterinary shows promising growth in the
    global pet food market.
  • Who are the prominent players in the global pet
    food market?
  • A Hill's Pet Nutrition Inc, Inaba Foods Co Ltd,
    Mars Petcare Ltd, and Nestle Purina Petcare Ltd
    are among the prominent players in the global pet
    food market.
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