Digital Marketing

1
Digital Marketing
2
Definition

• Digital marketing is the application of modern
  technology in order to promote products amp
  services. This includes using desktops, mobile
  phones and other online platforms to reach
  potential customers and build an effective market
  strategy for the organization.

3
Digital Marketing Consist of

• Social Media Marketing (SEO)
• Social Media Marketing(SMM)
• Pay Per Click (PPC)
• Affiliate Marketing
• Email Marketing
• Content Marketing

4
Benefits

• Global Reach
• Cost Effective
• Effective Targeting
• Increased Engagement
• Real Time Analysis
• Instant Feedback
• Reaches The Right Audience

5
Search Engine Optimization(SEO)

• SEO stands for Search Engine Optimization and is
  a strategy that helps boost your website's
  visibility. You can use SEO techniques to improve
  your position in search engine rankings when
  people look for specific goods or services you
  offer, or information related to topics that you
  have expertise in.

6
Pay Per Click(PPC)

• Pay-per-click (PPC) is a type of digital
  advertising where an advertiser pays every single
  time someone clicks on their advertisement. This
  can be seen as a way to get maximum reach with
  minimum effort.

7
Social Media Marketing (SMM)

• By embracing Social Media Marketing (SMM),
  businesses can leverage the power of popular
  platforms to increase brand visibility, drive web
  traffic, grow their customer base and build a
  community of followers for their products. This
  is a great way to expand reach and generate more
  sales.

8
Content Marketing

• Content marketing is a powerful tool for
  businesses who wish to increase their overall
  visibility and reach. It involves creating and
  sharing online material such as blog posts,
  videos, and social media posts which may not
  directly advertise the brand but can still
  attract potential leads.

9
Email Marketing

• Email marketing is an effective marketing tool
  for businesses, as it entails sending out
  commercial messages to respective customer
  groups. Every email received from a
  potential/existing customer could be looked at as
  utilizing this technique.

10
Learn Digital Marketing Course With Digital
PunditThank You!!