best digital marketing institute in delhi (3)

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Technical SEO
Technical SEO involves optimizing the technical
aspects of a website to improve its search
engine visibility and user experience, including
website speed, mobile-friendliness,
crawlability, indexing, and more.
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Part of Technical SEO

1. Website speed optimization
2. Mobile-friendliness
3. URL structure and optimization
4. Website security and HTTPS implementation
5. XML sitemap creation and submission
6. Robots.txt file optimization
7. Canonicalization and duplicate content issues
8. Structured data implementation
9. Crawlability and indexing optimization
10. Website architecture and navigation optimization

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Website Speed Optimization
Website speed optimization involves improving
website loading times by reducing file sizes,
optimizing images, enabling browser caching, and
minimizing server response time, resulting in a
better user experience and improved search
engine rankings.
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Mobile-friendliness
Mobile-friendly websites are designed to provide
a smooth user experience on mobile devices. They
have responsive layouts, fast load times, and
easily accessible menus and buttons for
touchscreen navigation.
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URL Structure And Optimization
A well-optimized URL structure should be concise,
readable, and relevant to the content on the
page. Including target keywords can improve
search engine visibility and user understanding.
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Website Security And HTTPS Implementation
Website security is crucial to protect user data
and prevent hacking. Implementing HTTPS with an
SSL certificate encrypts data and ensures secure
communication between users and the website.
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XML Sitemap Creation And Submission
An XML sitemap is a file that lists a website's
pages and provides metadata for search engines.
It should be created and submitted to search
engines for improved crawling and indexing.
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Robots.txt file Optimization
Robots.txt is a file that instructs search engine
crawlers which pages to crawl or avoid.
Optimizing it can help prevent crawling of
duplicate content, sensitive information, and
irrelevant pages.
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Canonicalization And Duplicate Content Issues
Canonicalization selects preferred URLs for a
page with multiple versions. Duplicate content
arises when search engines index multiple
versions of the same page. Canonical tags or
redirects resolve this issue.
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Structured Data Implementation
Structured data implementation involves adding
metadata to web pages, allowing search engines
to better understand the content and display
rich snippets in search results. It can improve
SEO and user experience.
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Crawlability And Indexing Optimization

• Crawlability and indexing optimization involves
  ensuring that search engines can access and
  index website content efficiently. This can be
  done through technical SEO tactics such as
  sitemap optimization, URL structure, and
  robot.txt file management.

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Website Architecture and Navigation Optimization
Website architecture and navigation optimization
involves organizing website content in a logical
and intuitive manner, making it easy for users
to find what they need. This can improve user
experience and SEO. Techniques include clear
navigation, breadcrumb trails, and site hierarchy.
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Contact Us
91 9899140180 Head Office- H 11-A 2nd floor
Connaught Place, New Delhi, Delhi 110001 New
Branch- 367 Kohat Enclave Metro Station
Pitampura north delhi 110034 hi_at_skillcircle.in
www.skillcircle.in
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