Elon Musk Renames Twitter

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Elon Musk Renames Twitter
Elon Musk Renames Twitter Twitter to X For
over 10 years, the blue and white bird logo has
served as a symbol of the social networks
distinct culture and lexicon, making Twitter
easily recognizable. The word tweet became a
verb. A tweet was a post. The term Tweeps
was adopted to refer to Twitter staff. Elon
Musk, the SpaceX and Tesla billionaire
who purchased the platform for over 44 billion
late last year has officially changed the
companys renowned bird icon to an X as part
of a comprehensive revamp. He recently declared
that the company would bid adieu to the Twitter
brand and, gradually, all the birds. Currently,
X.com points users to Twitters home page,
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however, Twitter.com is still active. For a lot
of users, branding in the mobile application is
not yet changed. X as everything app The
transformation from Twitter to X is a reflection
of Musks goal to make his platform into what he
defines as an everything app. According to
Twitter CEO Linda Yaccarino, the platform will
also be backed by artificial intelligence and
will be centered in video, audio, messaging,
payments/banking as part of the revamp. The
simple X logo that was decided on has generated
a lot of controversy some people are making fun
of it and suggesting other designs. One
alternative reimagines the recognizable Twitter
bird icon with an X inside of it. Musk picked
X ostensibly because he likes the letter X,
and it seems an on-brand choice given that one
of his earliest businesses was an online bank
called X.com, and he also created the spacecraft
manufacturer SpaceX and the AI startup
X.AI. The modifications, which remain in the
making, are the most obvious ones that Musk has
implemented for Twitter since he finalized the
agreement to acquire the business last year. He
has already changed the platforms features, such
as badges intended to verify users and the
regulations dictating what can and cannot be
stated on the site, in addition to firing
thousands of workers. Yet it was impossible to
overlook the name and logo alterations. By
beginning to erase the Twitter name, Elon Musk
eliminated a long- standing brand that had been
in place since the companys founding
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in 2006 and that had simultaneously delighted and
irritated politicians, celebrities, and other
users. Twitters blue bird mascot first debuted
in 2010 and then changed two years later. The
take Business analysts view Twitters redesign,
which undoes years of branding behind its blue
bird logo and makes it one of the most
recognizable social media brands, as a hazardous
move. As a result of Musks modifications to the
site, Twitter has already had trouble keeping
advertisers since some people now worry that it
is a risky place for businesses to market. In
recent years, various technology businesses have
changed their names. Google changed its name to
Alphabet Inc. to enable several businesses
inside the organization to expand independently
of search. Facebook changed its name to Meta
Platforms Inc. to highlight its dedication to
the metaverse. But the brand names persisted,
and we still use Google to search for stuff. Its
uncommon for business names to become so
ingrained in our daily conversations that people
use them as verbs. Even more rarely does the
owner of such a brand indicate plans to
deliberately compromise it. With or without the
designation X, Musks own brand is already
closely entwined with that of Twitter. One thing
working in Elon Musks favor now is his personal
brand, which might be more potent than the
Twitter brand. Why Ciente ?
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