Hydrogen Integration Strategies

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Hydrogen Integration Strategies

• Hydrogen integration strategies refer to plans
  and approaches for incorporating hydrogen as an
  energy carrier and resource into various sectors
  of the economy, such as industry, transportation,
  and power generation. Hydrogen is seen as a
  promising solution for reducing greenhouse gas
  emissions and transitioning to a more sustainable
  energy system
• Backward and Forward Hydrogen Integration
  Strategies
• To improve their position in the value chain and
  increase their value capture, a number of
  significant enterprises in the hydrogen industry
  are implementing backward and forward integration
  techniques. Purchasing or managing the production
  of inputs or raw materials is under the purview
  of backward integration, whereas extending into
  downstream processes or end-user markets falls
  under the purview of forward integration.
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Here are some examples of companies implementing
these strategies

• Backward Integration
• Plug Power In order to achieve backward
  integration, Plug Power, a top supplier of
  hydrogen fuel cell technologies, purchased United
  Hydrogen Group Inc. Through this transaction,
  Plug Power was able to integrate vertically into
  the hydrogen industry. Plug Power is able to
  secure a dedicated supply of hydrogen for its
  fuel cell devices thanks to United Hydrogen,
  which runs a hydrogen manufacturing facility that
  uses electrolysis and steam methane reforming.
• Air Liquide Global industrial gas business Air
  Liquide has invested in hydrogen generating
  technology as part of its backward integration
  strategy. In order to generate hydrogen from
  water using renewable electricity, they have
  created unique electrolysis technologies like
  Proton Exchange Membrane (PEM) and Alkaline
  electrolyzers. Air Liquide offers a safe and
  sustainable hydrogen supply for a variety of
  applications, including transportation, business,
  and energy, by vertically integrating into
  hydrogen manufacturing.

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• Forward Integration
• Hyundai Motor Group An extensive hydrogen
  ecosystem is being created by Hyundai, a
  significant automaker, as part of its forward
  integration strategy. They have made hydrogen
  fuel cell electric vehicles (FCEVs) available,
  including the Hyundai NEXO, and are working hard
  to build out the hydrogen infrastructure. In
  addition, Hyundai has established a joint venture
  named Hyundai Hydrogen Mobility (HHM), which
  wants to rent out fuel cell electric trucks.
  Hyundai is vertically integrating into the
  mobility and transportation industries through
  HHM, offering a comprehensive program for
  commercial vehicles with zero emissions.
• NEL ASA A Norwegian hydrogen firm called NEL ASA
  is extending its hydrogen refueling
  infrastructure with an emphasis on forward
  integration. Designing, creating, and
  manufacturing hydrogen refueling stations are all
  part of NEL's business. NEL promotes the
  development of hydrogen fueling networks by
  offering turnkey solutions, hence fostering the
  market expansion of hydrogen fuel cell vehicles.
  Global deployment of NEL stations helps the
  development of the hydrogen infrastructure.

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• Hybrid Integration
• Siemens Energy A hybrid integration technique
  combining backward, and forward integration has
  been used by Siemens Energy, a worldwide energy
  technology company. Both electrolysis and
  hydrogen gas turbine technologies are now part of
  their extended portfolio. While their hydrogen
  gas turbines make it possible to utilize hydrogen
  as a clean energy carrier, Siemens Energy's
  electrolysis solutions enable them to manufacture
  green hydrogen. Siemens Energy is able to offer
  integrated solutions for hydrogen production,
  storage, and power generation because to this
  hybrid integration strategy.
• Linde plc Leading industrial gas business Linde
  plc has adopted a hybrid integration strategy and
  is involved in both the production and delivery
  of hydrogen. Large-scale hydrogen generation
  facilities are operated by Linde utilizing a
  variety of techniques, including steam methane
  reforming. They also have a vast network of
  transportation and pipeline infrastructure for
  the distribution of hydrogen. With the help of
  their hybrid integration, Linde is able to offer
  a smooth hydrogen supply chain, providing
  dependable delivery to a variety of end
  customers.

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• These instances show how businesses in the
  hydrogen industry are utilizing backward and
  forward integration tactics to strengthen their
  positions, guarantee supply chain control, and
  maximize value at various points in the value
  chain. These tactics encourage the creation of
  all-encompassing solutions and promote the use of
  hydrogen as a source of clean energy.
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