Choosing the Right eCommerce Platform

1
Choosing the Right eCommerce Platform
www.itpathsolutions.com
2
Introduction
There are roughly 24 million eCommerce websites
on the web. Yet about only 1 million websites
make more than 1000. Choosing the right
platform, marketing and product offerings all
matter. Lets discuss the importance of choosing
the right eCommerce platform.
3
Non Technical Factors

• Growth
• Kind of growth you are expecting and will
  scalability matter?
• Marketing Mix
• Some platforms will provide inbuilt marketing
  options while others will need third party
  integrations.

Platforms Will you just be needing a website or
an app will be needed as well? Customization Ar
e you looking for a complete custom website or
some common theme will also work?
4
Major Technical Factors To Consider
Hosting For large websites, you can consider
self hosting but for small scale websites, third
party hosting should be sufficient
Security You need to have a secure platform to
ensure the confidence of your users and collect
payments.
5
Major Technical Factors To Consider
Payment Gateways Understand the payment gateway
ideal for you based on your pricing, customer
type, accounting practices and type of payment
you want to accept.
Inventory Management Platforms such as Shopify
allow you to manage inventory from the backend.
Other platforms may not have such functionality.
6
Major Technical Factors To Consider
Development Time A custom development platform
might take more time to go live than other
platforms that can't be customised fully but are
easy to set up and launch.
3rd Party Plugins For any functionalities
missing from the main platform, you can add
using 3rd party plugins which may be paid or
free.
7
IT Path Solutions Advantage
Augment teams on the go
Custom Pre-built models
3000 Projects delivered
Flexible payment models and pay after delivery
24x7 Uninterrupted Support
Experienced developers with domain expertise
8
Thank You!
www.itpathsolutions.com enquiry_at_itpathsolutions.c
om 1 571 384 8888