Event Management Software Market: Regional Trend & Growth Forecast To 2032

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Event Management Software Market Global
Analysis, Opportunities And Forecast To 2032
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• Industry Insights

• Event Management Software Market size is poised
  to expand at over 12.5 CAGR from 2023-2032,
  propelled by the rising integration of mobile
  apps worldwide. With several organizers focusing
  on enhancing attendee experiences and engagement,
  mobile app integration within event management
  software (EMS) is surging for offering seamless
  communication, personalized schedules, and
  interactive features for fostering participant
  interaction and satisfaction.
• The shift towards mobile-centric solutions to
  cater to the increasing demand for convenience
  and accessibility is also providing potential
  growth opportunities to the market players. For
  instance, in November 2023, Eventsforce, powered
  by Simpleview, launched Eventsforce, a scalable
  event mobile app solution leveraging improved
  technology stack to help promote, interact, and
  engage event attendees for driving the event
  planning success.

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• In terms of component, the market size from the
  services segment is anticipated to gain
  significant prominence between 2023 and 2032
  driven by the rising prioritization of efficient
  event planning, including implementation,
  training, and support by organizations. Service
  providers offer customized solutions to meet the
  diverse organizational needs for ensuring
  seamless software integration and maximizing user
  proficiency. The strong emphasis on exceptional
  service delivery for enhancing the overall value
  proposition of event management software for
  customer satisfaction and loyalty will push the
  segment growth.
• EPS industry size is poised to witness high
  demand from the corporate application segment
  between 2023 and 2032. Corporations increasingly
  rely on event management software to streamline
  and enhance their event planning processes,
  ranging from conferences to employee training
  sessions. Furthermore, the efficiency gains in
  corporate event management along with the need
  for data-driven insights is contributing
  significantly to the adoption of EMS in the
  corporate sector.

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• Regional Analysis

• Asia Pacific event management software industry
  is set to exhibit a robust growth rate from
  2023-2032 attributed to the dynamic economies of
  countries, such as China, India, and Japan. The
  presence of flourishing MICE (Meetings,
  Incentives, Conferences, Exhibitions) sector
  coupled with the rise of digital events is
  accelerating the uptake of EMS across the region.
  For instance, in May 2023, meetings, events, and
  hospitality technology firm Cvent launched AI
  Writing Assistant, its innovative tool deployed
  with generative AI to streamline the content
  creation process.

• Competitive Analysis

• EMS Software LLC
• Whova
• Active Network LLC
• Zoho Corporation Pvt. Ltd
• Hopin

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