FUTURE CONNECT TRAINING

1
COMPLETE DIGITAL MARKETING TRAINING

• Delivered by
• Future Connect Training recruitment

2
(No Transcript)
3
What is Future Connect?
We are a group of companies, working in
training/education, media, and recruitment
sectors.
4
WHERE YOU ARE WHERE YOU WILL BE?
5
Get Trained with Flexible Payment Options.
6
Job Roles you can apply for after finishing the
training.

• Digital Marketing Assistant
• Social Media Manager
• SEO Specialist
• Content Marketer
• Digital Marketing Manager
• PPC Specialist
• Marketing Accounts Manager
• Salaries in Digital Marketing range from 25k to
  65k
• According to Glassdoor
• Average Salary in Digital Marketing 40,000

7
(No Transcript)
8
Not only a training but Practical Experience!!
9
Choose what you want

• Digital Marketing Marketing Pack
• Marketing Fundamentals
• Marketing Analysis
• SEO Fundamentals
• Social Media Marketing
• Google AdWords (PPC)
• Email Marketing

• Digital Marketing Full Pack
• Marketing Pack All Modules
• CRM
• CMS And Website Setup
• Project Management Essentials
• Graphic Design Essentials

10
Topics to be Covered

• What is Marketing?
• History of Marketing
• Future of Marketing
• Ps of Marketing
• Consumer Behavior
• Market Segmentation
• Pricing Strategies
• What are brands?
• Why do Brands Matter?
• Developing new Products and Brands
• Product Life Cycle
• Marketing Lifecycle
• Distribution Channel Overview
• Promotion in Marketing
• Ethics and Laws

Marketing Fundamentals
11
Topics to be Covered
Marketing Analysis

• Why Analysis Matter and Stake Holders
• KPIs
• Competitive Analysis
• 7 Dimensions of Marketing Budgeting and
  Forecasting
• Google Analytics

12
Topics to be Covered
S.E.O. FUNDAMENTALS

• What is S.E.O.?
• Why S.E.O. Matters?
• Understanding how Search Engines Work
• On Page S.E.O.
• Off Page S.E.O.
• Site Audit
• Keywords Analysis and Generation Search for Voice
• Local S.E.O.
• Images S.E.O.
• Google Keywords Planner, Google Trends, Google
  Search Console, Google Business Profile Manager

13
Topics to be Covered

• Facebook Overview
• Facebook Business Manager
• Facebook Pages and Groups Setup
• Facebook E-Commerce Setup
• Instagram Setup and Linking
• Facebook/Instagram Advertising and Ads Account
  (Creation and Optimization)
• WhatsApp Marketing Setup
• Facebook, and Instagram Management
• LinkedIn Overview and Page Setup
• LinkedIn Marketing
• YouTube Overview and Channel Setup
• YouTube Essentials
• Hashtags Overview and Utilisation
• Social Media Management Tools (Third Party)
• Other Social Media Platforms

Social Media Marketing Fundamentals
14
Topics to be Covered
GOOGLE ADWORDS (PPC)

• Google AdWords Overview
• Google AdWords Account Setup
• Google AdWords Ads Setup
• Google AdWords Campaign Analysis and optimisation
  
• Google AdWords Integration and Tracking
• Keywords Analysis

15
EMAIL MARKETING
Topics to be Covered

• Email Marketing Overview
• Why Email Marketing Matters
• Email Content
• Email Marketing through Mailchimp
• Email Automation
• Best practices for Generating Customer lists

16
Topics to be Covered
CRM Essentials

• CRM Overview
• Configuring Zoho CRM Modules
• Understanding Important Modules and Process Flows
• CRM automation and Workflow
• Web Forms Setup
• Social Media Integration

17
Topics to be Covered
CMS and WEBSITE SETUP (Add-On)

• Understanding website fundamentals
• WordPress Account Creation
• Setting up WordPress Pages and Posts
• Customization of Website
• Plugins for Marketing and other
• WooCommerce Integration for E-commerce

18
Project Management Essentials (Add-On)
Topics to be Covered

• PowerPoint essentials
• Project Management Methodologies
• (Agile, Scrum, Kanban, PMBOK, Waterfall)
• Project Proposal Document Preparation
• Project Management Tools

19
Graphic Design Essentials (Add-On)
Topics to be Covered

• Understanding how graphics on the screen works
• Raster vs Vector graphics
• Common Graphic Resolutions and Ratios
• Composition and colour scheme best practices
• Canva software overview
• Video Editing basic overview and software demo

20
How to Start with the Training?
21
How to Start with the Training
22
Online Training
23
References from the employers
24
Flexibility of choosing your own timing and days
25
Advantages of Training in one of our Branches
26
Recruitment Support(CV building, Interview
prep, applying jobs)
27

• We will help you with your Interview assessments

28
Application Form
http//admission.fctraining.org/
Pricing and Payment Options
29
Recruitment is our Strength
That is why Over the past 5 months, we have
successfully propelled 672 candidates into
various careers through our unwavering support
and guidance. (Sep Feb 2023)
30
(No Transcript)
31
Centre Locations