best digital marketing courses in Warangal

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Digital Marketing Course - Bydnow
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What You Learn.

• Introduction of Digital Marketing
• Benefits of Digital Marketing
• Search Engine Optimizations(SEO)
• Search Engine Marketing(SEM)
• Social Media Marketing(SMM)
• Content Marketing

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Introduction of Digital Marketing

• Digital marketing, also called online marketing,
  is the promotion of brands to connect with
  potential customers using the internet and other
  forms of digital communication.
• This includes not only email, social media, and
  web-based advertising, but also text and
  multimedia messages as a marketing channel.

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Benefits Of Digital Marketing

• Better Brand Awareness.
• Wide Customer Reach.
• Increased Customer Engagement.
• Real-Time Customer Feedback.
• Data-Driven Decision-Making.
• Greater Market Share.
• Cost-Effectiveness.
• High Return on Investment (ROI)
• Competitive Advantage
• Boosted Sales

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Search Engine Optimization (SEO)

• SEO stands for search engine optimization. In
  simple terms, SEO means the process of improving
  your website to increase its visibility in
  Google, Microsoft Bing, and other search engines
  whenever people search for
• Products you sell.
• Services you provide.
• Information on topics in which you have deep
  expertise and/or experience.
• The better visibility your pages have in search
  results, the more likely you are to be found and
  clicked on. Ultimately, the goal of search engine
  optimization is to help attract website visitors
  who will become customers, clients or an audience
  that keeps coming back.
• The aim is typically to rank on the first page of
  Google results for search terms that mean the
  most to your target audience.

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Optimization
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Types of SEO

• On-page SEO Anything you do with website content
  to improve rankings, such as using relevant
  keywords
• 2. Off-page SEO Anything you do outside of your
  website to improve rankings, such as building
  backlinks
• 3. Technical SEO Anything you do on the
  technical side of things, such as improving page
  speed

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On-Page SEO

• On-page SEO deals with the content on your
  website. In order to rank on search engines and
  acquire traffic, your website needs to have
  content that can be easily found and understood.
  On top of that, Google stresses that it prefers
  content that is helpful. 
• Useful Points
• Assigning a target keyword to each important
  webpage on a site
• Optimizing page titles to target those specific
  keywords
• Updating item descriptions of an online store
• Adding fresh content to a blog 
• Updating the structure of an old article or
  service page
• Adding structure to content through the right
  HTML tags 
• Coming up with a content plan for each stage of a
  customer journey 

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Off-Page SEO

• Off-page SEO is exactly what it sounds like. Its
  all the factors happening off your website and on
  other parts of the Internet that could influence
  your sites rankings. 
• One major aspect of off-page SEO is having
  high-quality backlinks.

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Off-Page Techniques

• Creating valuable backlinks
• Social Media Marketing
• Guest Content
• Forum Posting
• Local Listings
• Classified Ads
• Blog Commenting
• Profile Creation Etc..

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Technical SEO

• Technical SEO focuses on backend factors on your
  site that impact crawlability, user experience
  (UX), and site speed. Good technical SEO lets
  search engines and people easily understand and
  navigate your site. 
• Slow-loading pages, broken images, or difficult
  navigation, on the other hand, hurt the user
  experience and are considered bad technical
  SEO.

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Search Engine Marketing(SEM)

• Search engine marketing (SEM) refers to the
  practice of promoting websites by increasing
  their visibility in search engine results pages
  (SERPs) primarily through paid advertising, but
  it can also include SEO.
• With paid advertising, your website ranks in paid
  results. Whereas with SEO, it ranks in organic
  results.

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Types of Search Engine Marketing

• The following are the popular types of Search
  Engine Marketing
• Pay per Click (PPC) (Google ads, Facebook Ads,
  Bing Ads, Instagram Ads, Shopping Ads)
• Local SEO
• Organic SEO (SEO)

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Social Media Marketing

• Social media marketing (SMM) is a form of
  internet marketing that uses social media apps as
  a marketing tool.
• These social media platforms enable brands to
  connect with their audience to
• build a brand
• increase sales
• drive traffic to a website and
• build a community of followers to share and
  engage with content.

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Benefits Of Social Media Marketing

• Increase your brand awareness.
• Generate leads and boost conversions.
• Foster relationships with your customers.
• Learn from your competitors.

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Content Marketing

• Content marketing is a marketing strategy used to
  attract, engage, and retain an audience by
  creating and sharing relevant articles, videos,
  podcasts, and other media.
• This approach establishes expertise, promotes
  brand awareness, and keeps your business top of
  mind when it's time to buy what you sell.

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Why Is Content Marketing Important?

• Content marketing is important because its more
  than just creating and sharing content. 
• Its a strategic approach to attract, engage, and
  delight your target audience with valuable and
  relevant information.
• Here are some of the key
• Increased organic visibility
• Generate more conversions
• Build relationships
• Improve authority

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Why Choose Us

• Online/offline
• Live Classes
• 100 Jobs Placements
• Live Projects
• Flexible class timings

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For More Information

• Website https//bydnow.com/
• Contact Us 7893339729
• Address 5-9-116 4th Floor, Green Square Plaza,
  Hanamkonda, Warangal.

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