Excellence academy

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Digital Marketing

• Digital marketing utilizes online platforms to
  promote products or services, employing
  strategies like SEO, social media, content
  marketing, and email campaigns to reach and
  engage target audiences effectively.
• For more info contact us 9317788822

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Types of Digital Marketing

• Search Engine Optimization
• Search Engine Optimization (SEO) enhances website
  visibility in search engine results through
  strategies like keyword optimization and content
  improvement.
• 2. Social Media Marketing
• Social media marketing utilizes platforms like
  Facebook, Instagram, and Twitter to engage
  audiences, build brand awareness, and drive
  website traffic.

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Social Media Optimization Social Media
Optimization (SMO) involves optimizing social
media profiles and content to increase
visibility, engagement, and brand awareness on
social platforms. Pay Per Click Pay Per Click
(PPC) is an online advertising model where
advertisers pay each time their ad is clicked,
driving targeted traffic.
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Scope and Benefit of Digital Marketing

• Digital marketing offers a vast scope,
  encompassing various channels like social media,
  SEO, PPC, email marketing, and content creation.
  Its benefits include wider audience reach,
  precise targeting, cost-effectiveness, and
  measurable results, enhancing brand visibility
  and driving business growth.
• For more information contact us 9317788822