Title: What label manufactures say about product labelling
1What Label Manufactures Say About Product
Labelling Label manufacturing is a process that
is considered as cardinal for every product
manufacturer. Basically, labelling serves
multiple purposes. Firstly, labels serve as a
means of communication through which the
product manufacturer tells the customers that the
product has the accurate quality that they have
paid for. Secondly, if high tech labelling is
used then it also gives the customers the
assurance that chances of counterfeiting during
the supply chain processes will also cease to
exist. However, there are some real things about
labelling that you must know. Here they are as
shared by a reputed label manufacturers India.
Watch out! Labelling is an art Labelling is not
something like a piece of paper that
comes loaded with all the information that
you would like to know about a product. To be
honest, labelling is an art. The labelling
manufacturers have to go through a really
elaborate process in order to make the perfect
kind of label that meets the requirements of each
customer. Say for instance, they have to make
researches on the colour combination and the
texture of a label. They have to concentrate on
the font style as well as the size of the font.
2Equal attention is paid towards the content of
the label along with placement of the fonts and
images. Thus, you can now understand that
designing and manufacturing a label is not at all
a novice job. A standard label is not for
all There is nothing called a standardized
label. What we mean to indicate is that a label
which you find perfect for your product
might not be compatible at all with the
expectations of another product manufacturer. Say
for instance, you may find an in-mould label
perfect for the uncommonly shaped containers of
the food products that you manufacture. But that
same type of label might not serve the purpose of
the manufacturer of a fruit drink maker who packs
his product in Teflon coated paper
boxes. Similarly, a heat transfer hologram
label might appear perfect for giving your
manufactured products the security they
need. On the other hand, a high end
pharmaceutical products manufacturer might not be
happy with such a security label, and might be in
the lookout for even more sensitive and
sophisticated products like that of a label that
comes with VOID pattern or has microchip embedded
in it. Hence, it is always better to make your
label made in the most customised manner through
label manufacturers India to ensure that it will
help you in reaching the goal that have
envisioned. Labels must be truthful While there
are some gaps for sure between what is written
and what it means in reality, total falsification
of facts about a product while manufacturing a
label is just not granted. The reason for this
is, you have to follow the governmental rules and
regulations while developing label for a
brand. Gap between reality and nonreality It
cannot be denied either that there are some gaps
between what is said in the label and what has
been concealed. For instance, when a food
label manufacturer says through the label
in the juice manufactured by him is totally
natural, he skips saying that addition of
some preservatives is must to make it
non-perishable. Therefore, customers who buy it
thinking that it is 100 natural product are
fooling themselves.
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