SEO Services in Christchurch - PowerPoint PPT Presentation

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SEO Services in Christchurch

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SEO, or Search Engine Optimization, is the practice of optimizing web pages and content to rank higher in search engine results pages (SERPs). The goal of SEO is to increase visibility and organic (non-paid) traffic to websites through improved rankings for relevant search queries. – PowerPoint PPT presentation

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Date added: 27 June 2024
Slides: 9
Provided by: Questwebbi
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Title: SEO Services in Christchurch


1
SEARCH ENGINE MARKETING
Optimizing Your Website for Visibility and Growth
2
SEO
WHAT IS SEO (SEARCH ENGINE OPTIMIZATION)?
SEO, or Search Engine Optimization, is the
practice of optimizing web pages and content to
rank higher in search engine results pages
(SERPs). The goal of SEO is to increase
visibility and organic (non-paid) traffic to
websites through improved rankings for relevant
search queries.
3
WHY SEO MATTERS FOR BUSINESSES ?
SEO (Search Engine Optimization) matters for
businesses for several compelling reasons
INCREASED VISIBILITY AND BRAND AWARENESS
COST-EFFECTIVE TRAFFIC GENERATION
COMPETITIVE ADVANTAGE
MEASURABLE RESULTS AND INSIGHTS
SEO helps businesses appear prominently in search
engine results pages (SERPs) when potential
customers search for relevant keywords. Higher
visibility leads to increased brand exposure and
recognition.
Unlike paid advertising, SEO generates organic
traffic, which is free once you've established
your position in search results. This makes it a
cost-effective strategy for long-term traffic
acquisition.
In competitive markets, businesses that invest in
SEO can gain a significant advantage over
competitors who may not be optimized for search
engines. Ranking higher can lead to capturing
market share and attracting customers away from
competitors.
SEO provides measurable metrics and data through
tools like Google Analytics and Search Console.
This allows businesses to track key performance
indicators (KPIs) such as organic traffic,
keyword rankings, and conversion rates, enabling
informed decision-making and continuous
improvement.
4
SEARCH ENGINE MARKETING
Several key strategies to ensure it's optimized
for search engines while also providing value to
your audience.
01
05
Keyword Research
Internal and External Links
02
06
Content Structure
Readability and Engagement
03
07
Optimized Content
Regular Updates and Maintenance
04
08
On-Page SEO
Promotion and Distribution
5
HOW ?
6
OUR STRATEGY
QUALITY OF CONTENT
MOBILE-FRIENDLINESS
Any marketing that uses electronic devices and
can be used by marketing specialists to convey
promotional messaging and measure its impact
through your customer journey. In practice,
digital marketing typically refers to marketing
campaigns that appear on a computer, phone,
tablet, or other device.
Any marketing that uses electronic devices and
can be used by marketing specialists to convey
promotional messaging and measure its impact
through your customer journey. In practice,
digital marketing typically refers to marketing
campaigns that appear on a computer, phone,
tablet, or other device.
LEVEL OF USER ENGAGEMENT
NUMBER AND QUALITY OF INBOUND LINKS
Any marketing that uses electronic devices and
can be used by marketing specialists to convey
promotional messaging and measure its impact
through your customer journey. In practice,
digital marketing typically refers to marketing
campaigns that appear on a computer, phone,
tablet, or other device.
Any marketing that uses electronic devices and
can be used by marketing specialists to convey
promotional messaging and measure its impact
through your customer journey. In practice,
digital marketing typically refers to marketing
campaigns that appear on a computer, phone,
tablet, or other device.
7
Question ?
8
THANK YOU
CONTACT US
WWW.QUESTWEBBI.CO.NZ
64 226 851 101
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