Universitas Mercu Buana: An Emerging Hub of Higher Education in Indonesia

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Universitas Mercu Buana An Emerging Hub of
Higher Education in Indonesia

• Envisioned to become a University of Excellence
  and Internationally Reputable that contributes to
  the development of sustainable society by 2045,
  Universitas Mercu Buana organizes a study system
  that is professional attitudes oriented, that are
  in line with the policies of the Ministry of
  Research, Technology and Higher Education,
  supported by research activities and real work
  practices in various companies or government or
  private agencies. Prof. Dr. Andi Adriansyah is at
  the helm of the institution, embodied with
  16,000 students across 6 faculties and three
  campuses in Jakarta, consisted of Faculty of
  Economic and Business, Faculty of Computer
  Science, Faculty of Communication, Faculty of
  Design and Creative Arts, Faculty of Engineering,
  and Faculty of Psychology.
• The renowned Universitas Mercu Buana came into
  existence in 1985 founded by H. Prabosutedjo
  (Alm) under the guidance of the Menara Bhakti
  Foundation. Since 30th August 2022, Mercu Buana
  University has won Excellent accreditation from
  National Accreditation Agency for Higher
  Education (BAN-PT).
• Mercu Buana University is in the process of
  obtaining international accreditation.
• Professor Dr. Andi Adriansyah A Visionary
  Educator and Innovator
• Prof. Dr. Andi Adriansyah is a notable figure in
  the education realm. He holds a Bachelor of
  Science in Electrical Engineering from
  Universitas Indonesia and a Master's Degree in
  Control Engineering from the Universiti Teknologi
  Malaysia (UTM), Malaysia. He also earned a
  doctorate in Mechatronics and Robotics from the
  same university.
• Prof. Dr. Andi Adriansyah's career trajectory
  includes membership in prestigious organizations
  such as the Robotics and Automation Society (RAS)
  and the Control System Society (CSS) at the
  Institute of Electrical and Electronics Engineers
  (IEEE). He is affiliated with Indonesian
  professional associations such as PII, PDRI, ADI,
  HEBII, FORTEI, and Soft Computing Indonesia. His
  involvement as a prolific journal author,
  researcher, and certified reviewer for the
  Directorate General of Higher Education enhanced
  his knowledge and boosted his academic career
  path. In addition, he serves as an assessor for
  several academic certifications, such as the
  Engineering Professional Certification Board, the
  Lecturer Functional Position Assessment, and the
  Certification of Lecturers.

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Synchronizing with the Trend Prof. Dr. Andi
predicts that technological advancements,
evolving consumer tastes, and global issues like
pandemics and climate change will significantly
transform various industries. He also feels AI
will be increasingly used for personalized
services, automation, and decision-making
processes. Companies will utilize data analytics
and AI to provide tailored products and services
that cater to individual preferences.
Furthermore, AI will contribute to the
development of sustainable technologies. With a
growing emphasis on sustainability, technologies
such as renewable energy, electric vehicles, and
eco-friendly materials will gain traction. These
trends reflect ongoing technological shifts,
societal values, and global challenges. Embracing
these changes presents new and promising
opportunities for growth and success across
different sectors. A Distinctive Approach to
Enhancing the Practical Relevance of Business
Programs Universitas Mercu Buana is committed to
enhancing the practical relevance of its business
programs by cultivating robust relationships with
industries and businesses. These collaborations
may include industry- sponsored events, guest
lectures, internships, and cooperative research
projects. Inviting industry professionals to
deliver guest lectures and conduct workshops
exposes students to real-world insights and
experiences. This interaction bridges the gap
between academia and industry. Moreover,
Universitas Mercu Buana offers entrepreneurship
programs and incubators to support students
interested in starting their businesses. Industry
partnerships can provide mentorship and funding
opportunities for aspiring entrepreneurs. An Edge
Over the Peers With a combination of local
business environments and a global-level
strategy, Universitas Mercu Buana has created a
distinctive stance. While emphasizing the
dynamics of the Indonesian market, the university
also integrates international perspectives into
its curriculum, ensuring students are equipped to
navigate local and global business landscapes.
The university fosters an entrepreneurial mindset
among its students, encouraging innovation,
creativity, and initiative. Universitas Mercu
Buana helps students adapt learning paths
tailored to their diverse needs. This includes
options for online, offline, and hybrid learning,
as well as executive education programs,
accommodating working professionals and
individuals with various scheduling
constraints. The university distinguishes itself
with a thorough, industry-focused, and globally
applicable curriculum that equips students for
leadership positions in the dynamic business
world. Innovative Strategies and Technological
Adoption Universitas Mercu Buanas unique
strategies incorporate innovation and technology
to prepare students for the evolving business
landscape. The university embraces technology to
ensure students have the essential digital tools
and platforms in contemporary business
environments. This includes training in business
analytics software, enterprise resource planning
(ERP) systems, and digital marketing
platforms. Universitas Mercu Buana continuously
updates its curriculum and programs to reflect
technological advancements and changes in the
business landscape, ensuring that students
receive relevant and up-to-date training. By
incorporating innovation and technology into its
business programs, Universitas Mercu Buana equips
students with the skills, knowledge, and mindset
needed to thrive in a rapidly evolving business
environment driven by digital transformation and
technological disruption. Fostering a Culture of
Diversity and Inclusion
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Universitas Mercu Buana's dedication to promoting
diversity and inclusion within its business
school community is a cornerstone of the
universitys commitment to preparing its students
for success in an increasingly globalized and
diverse business landscape. These initiatives not
only enrich the educational experience but also
contribute to creating socially responsible and
culturally aware business leaders, fostering a
sense of belonging and respect for all. Some of
its key initiatives include hiring students from
diverse backgrounds, including those from
different regions of Indonesia and the world. The
teaching team comprises faculties from various
backgrounds, expertise, and experiences. This
diversity among educators contributes to a more
prosperous learning environment and provides
different role models for students. It also
fosters intercultural understanding and enhances
the student body. The university also encourages
students to engage with local communities,
promoting social responsibility and understanding
diverse societal challenges. Future
Roadmap Universitas Mercu Buana aspires to expand
worldwide by partnering with esteemed foreign
universities, providing international exchange
programs, and drawing in more foreign staff and
students. It focuses on obtaining and maintaining
international accreditations and certifications
to demonstrate academic excellence and quality
standards in its programs. Universitas Mercu
Buana plans to integrate sustainability practices
into its operations, implementing green
initiatives, reducing carbon footprints, and
promoting environmental awareness among students
and staff. It further aims to enhance its
research capabilities, encouraging faculty and
students to innovate. By investing more in
research facilities and partnering with industry,
Mercu Buana hopes to achieve significant research
breakthroughs. These plans align with
Universitas Mercu Buana's commitment to
continuous improvement, innovation, and providing
a high-quality education that meets the evolving
needs of students, industries, and
society. Parting Words from Prof. Dr. Andi
Adriansyah Before signing off, Prof. Dr. Andi
Adriansyah shared a few words. "Reflecting on my
journey and Universitas Mercu Buana's trajectory,
I am grateful for the opportunity to share my
story. From strong industry partnerships to
cutting-edge technology integration, we provide
students with a world-class education. As we
move, we're dedicated to ongoing development and
giving students the tools to contribute
significantly. Looking ahead, we are committed to
continuous improvement, empowering students to
make meaningful contributions. I appreciate this
opportunity and look forward to the exciting
journey ahead." Thank You.