5 Essential Business Analytics Projects to Enhance Your Resume

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5 BEST BUSINESS ANALYTICS PROJECTS FOR YOUR
RESUME
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1. CuStomer Segmentation AnalySiS
Conduct a customer segmentation analysis to
identify and categorize different customer
groups based on their behavior, demographics,
or purchasing patterns.
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2. SaleS ForecaSting Model
Develop a sales forecasting model using
historical sales data to predict future sales
trends.
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3. Churn Prediction Analysis
Create a churn prediction model to identify
customers who are likely to discontinue using a
product or service. Utilize classification
algorithms such as logistic regression,
decision trees, or random forests to predict
churn.
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4. Sentiment AnalySiS of CuStomer ReviewS
Perform sentiment analysis on customer reviews
to understand public perception of a brand or
product.
Use natural language processing (NLP) techniques
to classify reviews as positive, negative, or
neutral.
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5. Market BaSket AnalySiS
Conduct a market basket analysis to identify
product associations and purchasing
patterns. Use association rule mining
techniques like the Apriori algorithm to uncover
frequent itemsets and generate actionable
insights for cross-selling and upselling.
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