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We Do IT in Brazil

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Panama, Ecuador, Columbia? Canada? How to Win Offshore Business! ... Long distance client relationship management and getting paid. We do IT in Brazil! ... – PowerPoint PPT presentation

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Title: We Do IT in Brazil


1
  • We Do IT in Brazil!

2
Vision TREs Brazil Story
  • Directed global IT projects for U.S. companies in
    Netherlands, Canada, United Kingdom, Italy,
    Australia, and Brazil
  • Resigned as Global Director of IT for a U.S.
    multinational in 2002 for a vision of marketing
    outsourcing in Brazil
  • Started Vision TRE, Inc.

3
Why Brazil?
  • From Experience
  • Great impression after outsourcing a VPN project
    to Axios in Curitiba!
  • Time zone, corporate culture, work ethic,
    available skilled professionals, skills transfer,
    political stability, and friendliness toward the
    U.S.

4
Searching for Partners in Brazil
  • In 2003 I traveled to several Brazilian cities
    looking for partners interested in outsourcing IT
    services to the U.S.
  • Curitiba
  • Belo Horizonte
  • Sao Paulo
  • Rio de Janeiro

5
Vision TRE Success in Curitiba
  • Introduced to Cinq Technologies by Axios during
    2003 travel in Curitiba.
  • Vision TRE Cinq Technologies shared an
    outsourcing vision
  • For six years we have been partnering to staff
    Oracle, SQL, Crystal Reports, JAVA and other IT
    professionals to U.S. companies!

6
Vision TREs Experience in Brazil
  • Highly motivated professionals
  • Hard to find skill sets
  • Corporate flexibility
  • Low staff churn rate

7
Brazils Challenges To Market Entry
  • Low competitor bill rates
  • India, China, Eastern Europe
  • Sometimes almost free to gain market entry
  • Marketing support from competitor governments for
    their industry
  • Competition from local Brazil industry
  • Why go offshore if you can sell in Brazil
  • Lack of offshore outsourcing experience
  • Marketing, Marketing, Marketing
  • English website materials, U.S. Presents

8
IT Outsourcing Decisions Basics
  • Cost savings
  • Availability of hard to find skills
  • Trust! Relationships, the devil you know!
  • Can I trust you with data, customer list,
    technologies, intellectual property, work ethic
  • Ease of communication travel
  • Stability
  • Social, political, economic, natural disasters

9
Brazils Piece of the Outsourcing Pie
  • Who are your competitors
  • U.S. workers?
  • India, China, Eastern Europe?
  • Argentina, Chile, Uruguay?
  • Panama, Ecuador, Columbia?
  • Canada?

10
How to Win Offshore Business!
  • Build a reputation for low cost quality!
  • Market- Curitiba Offshore Center
  • Think long-term relationships
  • Offer internships to U.S. MBA students
  • Be visible at U.S. trade shows
  • Invest in English language websites
  • Be price competitive with other offshore
    destinations
  • Take Risk!

11
Brazil Labor Laws vs. IT Consulting
  • Labor laws, issues, and cost.
  • IT consulting jobs have a start date but seldom a
    fixed ending date.
  • A challenging fit for South and Central American
    labor laws.

12
Obstacles Challenges
  • Exchange rate fluctuations
  • How to price services when you dont know what
    the dollar will be worth?
  • U.S. legal contracts
  • Liability insurance requirements
  • Long distance client relationship management and
    getting paid

13
We do IT in Brazil!
In 2003 Brazil did an estimated 500 Million
dollars in Offshore service In 2010 Brazil
projected by Apex-Brazil to do 2.5 Billion
dollars in IT Offshore! Is your company
positioned to get their share?
14
  • W. Henry Johns Jr.
  • Vision TRE, Inc.
  • Henryj_at_visiontre.com
  • www.visiontre.com
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