Strategy and Implementation KEF

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Strategy and Implementation KEF

• Ian Harris
• KEF Entrepreneurial Champion

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Objectives
Knowledge ExploitationFund

• Outline what KEF is?
• Outline the KEF strategy in the context of HE and
  UWA
• Briefly Describe the Key Value Proposition
• Implementation Strategy and Issues

Looking to the Future
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What does KEF do?
Provides support for the effective transfer of
knowledge, skills and ideas from Further and
Higher Education institutions into industry, in
order to stimulate the knowledge economy of
Wales. This is done by working to change the
culture of FE and HE institutions in respect of
their attitudes towards entrepreneurship and
innovation - the twin engines of the knowledge
exploitation process.
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Goal 1
To ensure a cultural change towards innovation
and entrepreneurship within HE and FE
institutions through activities designed to
create, value and promote innovations with a view
to commercialisation.
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Goal 1- Key Actions

• Support institutional strategies for innovation
  and entrepreneurship
• Collaborate with joint activities of the
  Entrepreneurship Action Plan and the Innovation
  for Wales action plan.
• Facilitate events including exhibitions,
  conferences, seminars and enterprise days to
  raise awareness and celebrate success.

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Goal 2
To raise entrepreneurship and innovation skill
levels, confidence and ability of both staff and
students in Further and Higher education
institutions.
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Goal 2 - Key Actions

• Provide entrepreneurship training for an
  additional 8,000 students in Welsh institutions
• Support innovation in companies through the
  development of sector specific training
  consortia for key growth industries in Wales
• Provide masterclasses in entrepreneurship and
  innovation for academic staff, and
• Increase the level of commercial consultancy and
  training for Welsh companies undertaken by
  institutions.

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Goal 3
To accelerate the successful application of
knowledge and the commercialisation of ideas and
products developed in institutions.
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Goal 3 - Key Actions

• Develop and introduce Proof of Concept support
  for the commercialisation of products developed
  in HE and FE institutions
• Award 600 entrepreneurship Scholarships to
  recognise and support the excellence of knowledge
  based enterprises by graduates from FE and HE
  institutions.
• Develop centres and networks of expertise and
  knowledge transfer, optimising the use of
  resources in FE and HE institutions, and
• Support collaborative projects between
  institutions and/or companies exploiting new
  technology .

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PPoC
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But how does all this fit together Pan Wales?

• Business Connect/WDA/ELWa et.al. all support
  Entrepreneurship and Innovation in one shape or
  another
• Apart from KEF, what other Entrepreneurship
  Initiatives are emplaced at UWA..? Any Ideas?

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Duplication..?

• Aberystwyth Challenge Fund (DTI)
• Wales Spin-Out Programme (WDA)
• KEF Entrepreneurship Activities (ELWa soon to be
  WDA)
• Graduating to Enterprise (WDA)
• Young Enterprise Graduate Programme (WDA)

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Gap Analysis showed

• No Enterprise Club
• No not-for-credit material for students
• No Central Mechanism to enable for-credit
  enterprise initiatives
• No generic material available for students
• No staff development material
• No support for existing University Companys
• No systematic support for IP/Patent/Business
  Development
• Poor engagement with local business
• Poor interest from University Departments in
  engagement

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Implementation Responses

• Enterprise Club 3 events to-date, 160
  attendees, staff (c.10), local companys (c.7),
  whole spectrum of student population (c.143)
• Total Cost c. 3600
• Not for Credit Student Entrepreneurship Module
  160 registered (including 50 of SMBA, MBA
  Programme)
• Lack of central mechanism being worked on
  strategically
• Generic Material in development, supported by
  constantly changing Web Site aber.ac.uk/crisalis
  
• Staff Development Module 6 staff registered

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Implementation Responses

• Support for existing/newly established UWA
  activities
• Existing companys seem to be just thrown to the
  wolves.
• Second round funding, Licensing, Business
  Development
• Academics generally do not have the skills to
  support these activities
• Engagement with Local Businesses
• Ahem
• UWA interest
• Generally very poor

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Implementation Strategy

• Create BRAND
• Develop and Further niche BRAND
• Bring other external agencies into this BRAND
• Deliver mass customisation
• Sit back, sip tequila sunrises, find some time
  for research
• Wake up

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Market Segmentation

• Taught Undergraduate and Post Graduate
• Research Post Graduate
• Local Businesses
• Academics and All other Staff

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Its present Look and Feel

• Crisalis Enterprise Network (CEN)
• CEN_Newsletter
• CEN_Student Training
• CEN_Staff Development
• CEN_Business Workshops
• CEN_Business Training

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In the pipeline

• SME Marketing Module
• IP Module
• Business Development Module
• Innovation and Creativity?

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Areas of Activity
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Questions?
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Current Programme