KTSW DJ

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KTSW DJ Program Producer
Orientation

• June 1, 2006

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KTSW History

• 1980 Southwest Texas News Magazine aired on
  local cable once a week
• 1982 - KAT radio signs on the air,
• operating on cable TV access
• 5 days a week
• 1992 KTSW FM 89.9 signs on the air
  
• April 15, 1992

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KTSW History

• 2002KTSW FM 89.9 celebrates 10 years on the air
  with party in Sewell Park April 2003KTSW and
  SACA present Southwest Music Festival
• 2003Research on a new location for the KTSW
  transmitter begins
• 2005 Deadline set for transmitter move (January
  07) TX State administrators now working with
  KTSW mgmt to complete project

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Technical Specifications

•  Class C3 noncommercial educational FM station
• Channel 210 (89.9 megahertz)
• 10,500 watts effective radiated power
• Transmitter 2.5 miles southeast of New Braunfels.
  
• Antenna 43 meters (141.9 feet) above ground level

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Technical Specifications

• Programming fed to the transmitter site from our
  studios via a studio-to-transmitter link (STL)
• Monitoring of the transmitter by a telephone
  dial-up remote unit which provides information
  such as the temperature in the transmitter
  building
• Webcasting by Shoutcast

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Coverage Map
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Competing Signals in Area

• Austin
• KROX -- 100 KW
• KGSR -- 39 KW
• San Antonio
• None

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Operating Authority

• KTSW 89.9 FM is licensed to the Board of Regents,
  Texas State University System. Daily operating
  authority is granted through a proposed
  University Policies and Procedures Statement,
  which is pending.

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Texas State Authority

• Because the licensee is held responsible for
  programming, Texas State University may take such
  steps as it deems necessary to reserve KTSW for
  its intended purpose

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Mission

• Academic laboratory
• Programming consistent with professional
  standards
• Meeting the needs of the community of license.

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Mission

• Educate the audience about a diverse range of
  music
• Specialized programming which informs listeners
  about issues important to our community.

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Station Image

• University Administration
• University Faculty
• Alumni
• Student Government
• Community
• Community Leaders

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Station Image

• Underwriters
• Local Newspapers
• Elected Representatives
• Commercial Broadcasters in the Area
• Listeners

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KTSW Organization Chart
General Manager
Station Manager
Technical Director
IS Manager
Webmaster
Sales Director
Office Manager
Work Study
Assistant TD
Account Executives
Programming Director
Production Director
News Director
Sports Director
Music Director
Asst. Programming Director
Asst. Music Director
Asst. Production Director
Asst. News Director
Asst. Sports Director
Production Assistants
DJs
Music Editors
IPI Director
Sports Talent
Program Producers
Reporters
Board Operators
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Studios

• No food
• No drinks
• No alcohol in your possession or in your system
• You are allowed to have non-alcoholic drinks in
  the hallway
• No drugs
• No drugs in your possession or in your system
• No visitors

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On-Air Expectations

• All on-air staff expected to comply with station
  policies, including airing of scheduled events
• All on-air staff report to Program Director
• All on-air staff will attend monthly all-staff
  meetings

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Attendance

• Arrive 15 minutes before airshift
• If running late, notify DJ on duty
• If you are leaving and there is no replacement
  DJ, be sure system is put in Auto wait long
  enough to be sure system is in Auto!
• If you will be absent, notify PD in any case,
  try to get a member of the staff to cover your
  shift let PD know who will be taking over for
  you.

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Station Log

• Official record for the FCC
• Sign first name and last initial and the time you
  are on the air this is the first thing you
  should do when you arrive at the studio
• Put only one name on log for each shift
• Do not use on-air names, nicknames

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Station Log

• Make entries in blue or black ink
• If you make an error on the log, dont scribble
  it out draw a line through it, initial it, and
  then add the correct entry
• Dont use log for scratch paper, jotting down
  requests, etc.

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Station Licenses

• Kept in a binder labeled Licenses in the
  control room
• Station Licenses
• Chief Operator designation
• Copy of DJ orientation

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Station Identification

• FCC requires Legal ID hourly as close to the top
  of the hour as possible
• Legal ID consists of call letters, followed by
  city of license -- KTSW, San Marcos
• During remotes, DJs remote personnel need to
  decide who does IDs
• Conduct live ID during training

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Station Identification

• You are required to identify the station in some
  way every time you open the mic, i.e. 89-9 KTSW
  The Other Side of Radio the official radio
  station of Texas State KTSW and so on
• Vary the way you ID the stationMake it
  interesting for you and your listeners!

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Levels
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What do I do during breaks?

• A break is when you break into format/music to
  talk, play underwriting, promos, PSAs, etc.
• While we dont have a standard format for breaks,
  we do have guidelines to assist you as you are
  learning how to be a dj

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Break Guidelines

• A typical break proceeds this way
• Coming out of music, back announce all music that
  was played since the last break
• Plug/fore announce a few tunes coming up in the
  next set of music if youre giving away tickets,
  etc., mention that too!
• Read Live Copy
• Play underwriting, promos, PSAs from the
  automation system
• Use a shotgun or live drop to go back into music

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Break guidelines

• Pay attention! Dont let the underwriting,
  promos and PSAs play before you talk automation
  system should be in manual
• Dont forget to ID the station somewhere in your
  patter
• Music patter should come first--dont make your
  listeners wait for it

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Back/Fore Announcing

• One of the biggest gripes radio listeners have is
  that announcers dont tell them what songs they
  have just played
• Tell your listeners what you have just
  playedback announcing all songs aired in set
  and fore announcing a few artists/songs coming up

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KTSW Live Copy

• The Scotts Studios SS32 automation system allows
  us to post Live Copy that can be brought up on
  the screen
• You will read copy at least 4 times during a
  2-hour airshift
• Pre-read the copy and try to put it in your own
  words
• Live copy is to be read during all airshifts

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Program producers

• You are required to play all recorded promos,
  PSAs and underwriting announcements scheduled on
  the Scott Studios system during the hours you are
  on the air. If you do not know how to do this,
  ask the Program Director (Jayce) and he will show
  you. If you are new this semester, you will
  learn this during your training.

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Weather Forecasts

• You are required to do one weather forecast per
  hour, going into or coming out of the 30 break
• Weather forecasts can be found at
  http//metrosource.metronetworks.com or at
  www.weather.com current temps at
  www.weather.com.
• User name MAKER Password 6689
• Click on Weather heading, scroll to Zone
  Forecast, and find San Marcos forecast

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Weather Forecasts

• Summarize the forecast, make it conversational
• Partly cloudy some clouds, lots of sun
• High low to mid 80s 83 upper 90s 98
• Skip degrees
• Only mention winds when they are significant,
  i.e. Wind Lake Advisory, above 15-20 mph
• Get current temps from metrosource website or
  weather.com
• Forecasts update every 4-6 hours

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Weather Forecasts

• In cases of severe weather, check for updates
  often
• Typically a director will call you to give a
  heads up on sever weather and to make sure youre
  briefed on severe weather operations
• Make announcements 2x or more per hour, depending
  on severity of weather\
• In extreme weather conditions, SM EAS activated

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Emergency Alert System

• EAS for national, state and local information
  related to safety of citizens
• EAS set for automatic override
• EAS logged automatically downstairs
• EAS book in Control Room for national alerts,
  includes envelope of code words
• Training -- Manual test of EAS

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San Marcos Emergency Alert System

• The City of San Marcos has an emergency alert
  system that they can activate in the case of
  severe weather, traffic accidents, etc.
• If an emergency occurs during your airshift, you
  will be contacted on the hotline by someone from
  the San Marcos emergency management office

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San Marcos Emergency Alert System

• Depending on the severity of the emergency, you
  may be asked to briefly interrupt or totally
  preempt programming
• The emergency alert system allows SM emergency
  alert officials to play a pre-recorded message or
  to broadcast live
• In case of SM emergency, follow the protocol,
  which will be posted in the studio asap

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San Marcos Emergency Alert System

• The SM Emergency Alert System will interrupt
  normal KTSW programming
• You will be trained on operation of the SM
  emergency alert system as soon as it is fully
  functional and the protocol has been finalized

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Amber Alert System

• If the Amber Alert System is activated, you will
  be asked to make an announcements at regular
  intervals15/30/60 minutesregarding a child who
  may have been abducted
• The information will be provided by the GM, SM,
  PD or other staff member

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Take a 10-minute break!
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Using the Telephone

• Calls to transmitter are to be made on the
  hotline, otherwise keep it open for incoming
  calls
• PIN number for long distance calls to transmitter
  is posted in studio
• Answer the hotline immediately
• Answer request line only when it would not
  interfere with your performance
• Do not make personal calls during a shift

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Using the Telephone

• You are not required to log long distance calls
  made to the transmitter
• All other long distance calls should be logged
• Personal long distance calls are not allowed

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Broadcasting Telephone Calls

• FCC rules require prior permission before
  recording or putting a caller on the air live
• Texas law permits recording if one party gives
  permission, but not applicable to broadcast calls

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Control Room Computers

• Control room computers are to be used to access
  information that will add to your program
• Control room computers are not for checking your
  personal email accounts
• Do not open attachments!!
• Do not Instant Message!!
• Either of these may result in your suspension

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KTSW Office Computers

• KTSW office computers are for use by
  directors/managers, assistant department heads
  and work study students. If you need a computer,
  go to one of the many computer labs located in
  Old Main and across campus. KTSW office
  computers are for station business only.

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Station Housekeeping

• Since many visitors come into our station, it is
  important to keep the facilities, studios and
  offices neat and attractive. Trashy work areas
  also demonstrate poor personal habits and a lack
  of respect for the next person who will be using
  the area. Please tidy up the control room before
  leaving. Return all materials to their proper
  place. Keep it neat!

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Definition of Emergency

• An emergency is any event disrupting programming
  that requires immediate action on the part of
  KTSW personnel.

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What To Do?

• Transmitter problem -- call or page
• the Program Director
• Studio problem -- call or page the Program
  Director
• Computer failure -- IS Manager
• DJ fails to show -- Program Director

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Discrepancy Reports

• When there are problems, fill out discrepancy
  reports
• Describe the problem in detail
• Place completed discrepancy reports in box in
  back of control room

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Studio Security

• No visitors allowed
• Do not prop open doors
• If youre assigned to an after hours shift, make
  certain outside doors are locked behind you when
  you enter the building
• Do not loan your card to anyone else
• Bobcat Bobbies provide escort services for after
  hours shifts (245-2805)

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Pronunciation

• This area of Texas was settled by people from
  various ethnic backgrounds, and each contributed
  to what became a culturally rich language of the
  region. The original pronunciation of many words
  was often distorted by the locals. Some of these
  variations of Spanish, German and other ethnic
  European names are now the accepted pronunciation
  in the area. It is important for any broadcaster
  new to a region to learn the local
  pronunciations.

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Payola and Plugola

• Payola paid to play without revealing to
  management or listeners
• Plugola unpaid on-air promotion of event in
  which staff person has financial interest without
  revealing to management or listeners

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On-Air Giveaways

• We will have lots of tickets to give away this
  summer!
• All on-air giveawaystickets, CDs, posters, and
  so onmust be cleared with the Program Director
• Failure to clear giveaways with the PD will
  result in an automatic 1-week suspension and
  review of your employment at KTSW

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On Air Giveaways

• Only give away tickets, etc. that are designated
  to be given away during your airshift!
• Tickets are not to be given away to significant
  others, roommates, pets or family members if we
  find outand we willany prize will be withheld
• By rigging contests, you open yourself up to the
  possibility of termination and a potential FCC
  fine

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Open Microphone

• Assume the microphone is open at all times
• Never say anything in the studio that you would
  not want to go on the air
• Never say anything aloud when you have headphones
  off and hear nothing in loudspeaker system

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Use of Headphones

• Use your own headphones closed ear with standard
  1/4 phone plug or mini plug
• Wear headphones whenever the microphone is open

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On-Air Sign

• Dont enter the sound lock when the on-air sign
  is on

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Air Conditioning

• Adjustment available at thermostat in the control
  room
• Do not make extreme changes in the thermostat
  setting

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On-Air Performance Tips

• Stand up, mic at 45-degree angle
• Learn to watch VU meters and adjust mic level as
  necessary
• Relax, slow down, dont get in a hurry
• Speak naturally
• Pause in delivery for emphasis
• Sell call letters instead of just saying them
  because you have to

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On-Air Performance Tips

• Find and eliminate crutch phrases
• Minimize regionalism accents
• Change emphasis on things you say over and over,
  i.e. station name
• Avoid same pattern of speech
• Practice tongue twisters

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On-Air Performance Tips

• Drink water, not carbonated beverages
• Coming in and out of music, adjust pace to match
  the music

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On-Air Dos

• Do ID KTSW every time you open the mic
• Do keep variety in your on-air presentation
• Do put a smile in your voice
• Do sound like youre interested in what youre
  doing

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On-Air Donts

• Dont front announce or back announce music sets
  the same way, i.e. before that, and before
  that
• Dont say well be back after these messages or
  back after these commercials
• Dont say I only have one hour to go
• Dont bore the audience

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Relating to the Audience

• Be topicalour target audience is 18-24 yr-old
  college students and young adults
• Be informed about what is happening on this
  campus and in the community
• Make certain it is of interest to target audience
• Keep it short, the audience is here for the music

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Ask yourself

• Am I doing this for myself or for my audience?
• If I were a listener, would my program be
  interesting to me?
• What can I do to make my show more interesting,
  both to myself and my listeners?

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Relating to the Music

• Stay informed
• Trade publication available in station office
• CMJ
• Research online

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Editorial Comments

• Editorial comments prohibited
• Negative comments about music
• Negative comments about station or staff
• Promotion of commercial enterprises or
  noncommercial events not on computer log
• Personal observations or autobiographical boredom

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Content Prohibitions

• KTSW prohibits the broadcast of obscene or
  indecent material at any time. To be obscene, the
  program content must meet all three of the
  following guidelines
• An average person, applying contemporary
  community standards, must find that the material,
  as a whole, appeals to the prurient interest
• the material must depict or describe, in a
  patently offensive way, sexual conduct
  specifically defined by the applicable state law
  and
• the material, taken as a whole, must lack serious
  literary, artistic, political or scientific
  value.
• The Federal Communications Commission defines
  indecency as "language or material that depicts
  or describes, in terms patently offensive as
  measured by contemporary community standards for
  the broadcast medium, sexual or excretory
  activities or organs."

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Content Prohibitions

• KTSW rules and regulations go beyond the normal
  obscenity and indecency restrictions due to our
  being part of an academic institution
• KTSW rules and regulations apply 24/7
• There is no safe harbor at KTSW
• These rules and regulations apply to music and
  dj/announcer chatter

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Problem Term Examples
Pussy
Kick Ass
Dick
Cunt
Shit
Boobs
Bitch
Fuck
Piss
Tits
Kill the president
Pissed Off
Ass
Asshole
Nigger
Whore
Cocksucker
Butthole
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If something unacceptable happens

• 1st offensewritten warning, sit down meeting
  with the PD
• 2nd offenseautomatic suspension with review of
  employment sit down with PD/SM/GM possible
  termination
• In cases of a blatant violation of the rules,
  KTSW management reserves the right to
  automatically terminate any staff member

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http//www.ktsw.net/manual
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TX State ID Cards

• By now, all Texas State students should have the
  BobcatCArd ID card
• If you have a BobcatCard, and youve not had
  prior access to the on-air/production studios,
  leave it with Dan today, if possible, or drop it
  off at the KTSW offices, Old Main 106, by 10 a.m.
  tomorrow (Friday, June 2)

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All Staff Meetings

• These are mandatory meetings! Roll is taken at
  all meetings.
• Typically the first Thursday of any month at 500
  p.m.
• Summer 2006 All-Staff Meeting Schedule
• Thursday, July 6

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Attention!

• --Program Producers--
• Before you leave today, write a 3-4 sentence
  promo describing your show for Live Copy

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Attention!!

• KTSW Staff
• If you are a member of an organization, or
  know of an organization having an event,
  activity, etc., get the info to the Program
  Director and we will promote it!

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That's All, Folks!