Opening Remarks

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Opening Remarks

• Jerry Banks

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Opening Remarks

• Broad look at the topic of supply chain
  management
• Informal
• Participation is encouraged
• Group activities
• Some math, not a lot

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Opening Remarks

• Concepts are important
• Not whether everything applies to Singapore

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Text

• Designing and Managing the Supply Chain
• David Simchi-Levi, et al.
• 2nd edition
• McGraw-Hill
• 2003

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Topics

• 1. Introduction to Supply Chain Management. In
  this topic we introduce the concept of a supply
  chain and explain its complexity. We also
  discuss the key issues in supply chain
  management, issues that arise throughout the
  course.
• 2. Logistics Network Configuration. This topic
  concentrates on key strategic decisions in
  designing the supply chain. How many warehouses,
  where should they be located, how big should they
  be, and which products should be distributed from
  which warehouse?
• 3. Inventory Management and Risk Pooling. This
  topic describes classic inventory models. It is
  shown that variability can be greatly reduced by
  pooling risks. Having a centralized versus a
  decentralized system is discussed.

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Topics

4. Value of Information. This topic introduces
the bullwhip effect. That is, as we go higher
in the supply chain, the effect of uncertainty
causes greater and greater variation in the
inventory position. It is shown that information
leads to more effective forecasts (hence, less
pronounced bullwhip effects). The great
reduction in variability by reducing lead time is
also shown. 5. Beer Game. Thousands of persons
learning about supply chain management have
received reinforcement of the concepts of the
bullwhip effect from playing the beer game.
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Topics

6. Distribution Strategies. The following
questions are addressed Which is better, a
centralized or a decentralized control? What is
the impact of cross-docking? Should we have
centralized or local facilities? What is the
difference between a push and a pull system? 7.
Strategic Alliances. This topic discusses the
advantages (and disadvantages) of a third-party
logistics provider, or 3PL. We also introduce
the important topic of a retailer-supplier
partnership (the types, the requirements,
inventory ownership, and implementation issues).
Finally, we introduce the concept of distributor
integration (where manufacturers treat their
distributors like partners).
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Topics

8. International Issues. This is an interactive
discussion of the risks when supply chains cross
international boundaries. We will discuss local
autonomy versus central control. We discuss
cultural differences between regions and their
impact. 9. Coordinated Product and Supply Chain
Design. The Hewlett-Packard DeskJet Printer Case
is used to introduce several topics including
design for logistics, economic packaging and
transportation, postponement, and the push-pull
boundary. The concept of mass customization is
introduced.
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Topics

10. Measuring Customer Value in the Supply Chain.
First, the importance of quality in supply chain
management is validated. Then, the dimensions of
customer value are discussed. Finally, we
discuss numerous ways that customer value can be
measured. 11. Information Technology.
Information technology makes the modern supply
chain possible. It is the backbone of electronic
commerce. Supply chains can be integrated only
with the appropriate information systems. 12.
Decision Support Systems for Supply Chain
Management. This is a rapidly growing sector of
the logistics software industry. We show how
decision support systems are integrated with
engineering resource planning systems. We
mention some of the analytical tools that are
currently in use.
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Topics

• You wont be fooled after taking this 3-day
  course!

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How we operate

• Morning break
• Lunch break
• Afternoon break

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Who am I?

• Retired from Georgia Tech in 1999
• Discrete-event simulation
• Quality control
• International standards for quality
• Current technologies in IE
• Creativity and innovation

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Who am I?

• Worked for Brooks Automation for two years
• Currently, distribute their software to academics
  worldwide
• Independent consultant

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Who am I?

• Teach short courses
• SCM
• Creativity
• Simulation
• SQC

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Who are you?

• What is your missionthree words?
• For example
• Quality
• Capacity
• Speed

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End