Momentum Animation Studios

1
Content Innovation - AnimationMomentum Animation
Studios

• Presentation
• Momentum Animation Studios
• Animated Products
• Mobile Phone World
• Production Process
• Sales Process
• Video Examples

2
Content Innovation - AnimationMomentum Animation
Studios

• Momentum Animation Studios
• Operating for 10 years
• Produced television commercials and music videos
• Produced short format internal projects
  (affordable and quick to produce)
• Attended Markets
• Now wholly concentrated on producing our own
  product for broadcast

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Content Innovation - AnimationMomentum Animation
Studios

• Current Animated Product
• Petey and Jaydee
• 91 x 45 second episodes
• www.peteyandjaydee.com

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Content Innovation - AnimationMomentum Animation
Studios

• Current Animated Product
• Dragonslayer Junior
• 13 x 1 minute episodes
• www.dragonslayerjunior.com

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Content Innovation - AnimationMomentum Animation
Studios

• Mobile Phone World
• What we did -
• Formed Sales Partnership
• Sold primarily to Broadcast
• 2003 started sales to Mobile Phone Providers
• Our short format content was ideal for mobile
  phones as well as broadcast

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Content Innovation - AnimationMomentum Animation
Studios

• Production Process
• Producing for mobile phone content - schedule,
  aspect ratio, camera shots, openers and credits,
  branding, delivery format.
• Longevity

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Content Innovation - AnimationMomentum Animation
Studios

• Sales Process
• Identify providers and territories
• Know your target audience
• Branding - eg. images, gifs, screen savers,
  logos, ring tones, java games, dvds
• Flexibility - distribution
• Communication

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Content Innovation - AnimationMomentum Animation
Studios

• Pitfalls and Gains
• Time factor
• Accessibility and exposure
• Contact
• Rachael Perry
• Momentum Animation Studios
• info_at_momentumanimationstudios.com

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Petey and Jaydee - The Grinder
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Petey and Jaydee Soccer - Penalty Card
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Petey and Jaydee - 3 Logo
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Dragonslayer Junior - Chickengun
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Petey and Jaydee - Christmas Tree
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Momentum Animation Studios

• www.momentumanimationstudios.com/
• Rachael Perry
• Dylan Perry