SHAPE TOMORROWS WORLD

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SHAPE TOMORROWS WORLD

• The Campus Game for Innovative Minds

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Henkel Innovation Challenge

• An International Business Game

Participating countries

• Be the Business Development Manager of either
• Cosmetics / Toiletries or
• Laundry Home Care

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Thematic Focus 2008
Vision 2050 Take a Henkel brand into the future
How can Henkel satisfy the product needs of
peoplein 2050 in terms of personal care
and/orhome-laundry care in their homes?
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3 rounds to success

• Registration Until 12th January 2009
• 1st Round National Pre-selections
• Upload your video until 3rd February 2009
• 2nd Round National Finals
• In April 2009
• 3rd Round International Finals
• 23rd - 24th 25th April 2009

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1st round National pre-selections

• Create your 120 second video
• State your vision of the world in 2050
• State your motivation on the product or product
  category you selected
• State your innovative product idea

Base your idea on making peoples lives easier,
better and more beautiful
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1st round National pre-selections

• Register and submit
• Apply online in a team of 3
• Apply alone and look for team mates
• Submit your creative video
• Win exciting interim prizes

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2nd round National Finals

• The 10 best teams present their new innovative
  product idea

• Henkels top management selects the national
  winner

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Wild Card

• Public internet voting during round 2
• The 10 best national videos from every country
  can be viewed and voted for
• The 12th team proceeds to the international finals

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Mentorship program

• Management support
• The best 10 national teams will be supported by
  Henkels top managers
• Get in contact with Henkel employees
• Build your own professional network

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3rd round International Finals
Present your idea in Brussels Atomium

• International competition of the 12 national
  winners
• Presentation of your individual skills in front
  of a Henkel top level management jury
• Teams experience a surprising 3- day program

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Prizes

• International Winner team
• ? Trip to the Caribbean
• ? Meet Henkels CEO spend a day at Henkels
  headquarters
• 2nd 3rd International finalists
• ? Meet Henkels CEO spend a day at Henkels
  headquarters

Party
Surprises
Adventure
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Click nowwww.henkelchallenge.com