PCB Honorary Convention Ambassadors

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PCB - Honorary Convention Ambassadors
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Perth Convention Bureau

• Non profit company founded 1972
• Major Stakeholders - State Government
  - City of Perth
• - 300 members
• Annual budget over 2 million
• Market Western Australia as a destination for
  meetings, conventions, exhibitions and
  incentives
• Generate an average of 73.46 million in
  convention and incentive travel business
  for the State annually

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Business Tourism Facts

• Annually
• nationally business tourism 17.3 billion
• Western Australias business tourism industry
  1.5 billion
• 35,000 and 40,000 out-of-State convention
  delegates/incentive travellers visit Western
  AustraliaDaily
• international delegates average spend of
  600
• leisure tourist average spend 100

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Western Australia - Facts

• Population State - 2.147 million
• Population Perth - 1.45 million
• Size - 2.5 million square kilometres

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Why host a conference?

• develop and promote your field of expertise
• prestige and recognition within Australia and
  overseas
• network with colleagues
• generate revenue
• increase membership
• develop/strengthen relationships with national
  and international bodies
• career progression for young professionals

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DEVELOPING THE LOCAL HOST BASE

• CHAMPIONS

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• To stimulate more conference bidding activity by
  growing the local host base

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Peter Dhu - The West Australian Saturday 30
August 2003
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Philip Mitchell, Spare Parts Puppet Theatre
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Impact Assessment Research
Angus Morrison-Saunders, Department of
Environment, Murdoch University.
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Local Hosts
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Decisions

• The decision on where a conference will be held
  could come down to two factors
• leading research or expertise in WA
• WA a desirable destination

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CMPETITION
COMPETITION
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Convention Bid Fund1.5 million over three
years
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CONFIRMED BUSINESS

• 1,200 delegates
• Direct Delegate Expenditure 3 million for
  the State
• Combined with Festival total 9 million for
  the State
• May 2008

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CONFIRMED BUSINESS

• 800 delegates
• Direct Delegate Expenditure 2.8 million for
  the State
• Competitors Korea South Africa

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DECISION PENDING

• 800 delegates
• Direct Delegate Expenditure 3.9 million for
  the State
• Competitors Korea

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Honorary Convention Ambassadors
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Never underestimate the power of connecting
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Strange Bedfellows