Strategies for Seniors and Sports

1
Strategies for Seniors and Sports

• Constellations of Programmes in Germany and the UK

Dr. Heather Cameron Technical University of
Berlin
2
UK and Germany Comparison

• Game Plan vs. Sportpolitische Konzeption
• Action Co-ordination Teams
• Ministry Involvement
• Strategic Action Teams vs. Referat Seniorensport
• Public/Private Insurance vs. NHS
• Local Levers Landessportbund and Primary Care
  Trusts

3
Volunteers and Qualifications

• Questions and Challenges
• Recruitment of Volunteers
• Management
• of Volunteers
• Retaining Volunteers
• Recruitment of Minority
• Volunteers
• Quality Assurance
• Licenses
• Sharing Ideas and
• Best Practice

• Selected Programmes
• Someone Like Me!
• Senior Trainer
• Erfahrungswissen für
• Initiativen
• Mobile Senioren Dienst
• DTB Aktivieren und
• Bewegen
• Active in Later Life
• Resource
• Übungsleiter
• Seniorensport
• Involving Older Adults in
• Learning Through Sport

4
Evidence and Design

• Questions and Challenges
• Capturing data
• Professional Development
• for medical professionals
• Qualified trainers
• Standards of Evidence
• Cancer vs. Fitness statistics
• Patient expectations

• Selected Programmes
• Sport pro Gesundheit
• EGZB
• LEAP evaluations
• Richtig fit ab 50 pilots
• NHS Older Persons
• Framework
• German Insurance
• Research at Bonn,
• Erlangen, Heidelberg,
• Leeds, Sheffield,
• Hannover, Cologne,
• Edinburgh

5
Motivation and Outreach

• Questions and Challenges
• Seniors Psychology
• Outreach to Minority Groups
• Breadth of Options
• Salutogenetic
• Motivational Strategies
• Designing PR campaigns
• Minding the Gap

• Selected Programmes
• www.richtigfit-ab50.de
• Mobiles Team Senioren-
• sport
• Sport tut Deutschland gut!
• Walking Your Way to Health
• Manchester Walking Group
• BAGSO e.V.
• Age Concern
• Bewegungstreffs

6
Strategies for Seniors and Sports

• Constellations of Programmes in Germany and the UK

Dr. Heather Cameron Technical University of
Berlin