Warren Johnson Executive Director Iowa League of RC

1
Iowas Byways Sustainability Project June 2009
2
Warren JohnsonExecutive DirectorIowa League of
RCDs andBarry DeuelChairmanGolden Hills
RCD

• Iowas Byways Sustainability Project

3
National Byway Program

• 125 Byways in 44 States
• 98 National Scenic Byways
• 27 All American Roads
• 18 Multi-State Byways
• Program Started in 1996

4
Iowas Byways Sustainability ProjectBrain Child
of Troy SeifertSystems Planning Iowa
Department of Transportation
5
Why the Iowas Byways Project?

• Iowa Scenic Byway Program adopted by IDOT in 1998
• Not Capitalizing on the Byway Opportunity
• RCDs the perfect blend
• Build capacity of the Scenic Byway Program

6
Why The Iowas Byways Project?

• 9 Participating State Byways with
• 11 Byway Segments
• 2 Established Byway Organizations
• 2 Developed Stakeholders
• 3 Corridor Management Plans

7
Iowas Byways
8
Iowas Resource Conservation Development Areas
9
Iowas Byways
10
IDOT Agreement with RCD

• Overall agreement amount 408,850.77
• 136,283.59 per year
• Amounts to approximately ¼ of funds needed

11
Project Details

• Three Year Project Timeframe
• Agreements Established - May 2008
• Kick Off - July 2008
• Monthly Conference Calls
• Quarterly Training Sessions
• Assistance from National Byway
  Resource Center
• All Byways have Part Time or Full Time Byway
  Coordinators

12
Work Products

• Develop Stakeholder Contact Lists
• Establish Byway Stakeholder Groups
• Conduct Annual Stakeholder Meetings
• Organize Volunteer Efforts for the Byway
• Establish Byway Councils
• Facilitate Development of Corridor Management
  Plan
• Participate in New Signage Program
• Develop Newsletters, Brochures, Websites etc.
• Assist with Grant Preparation
• Perform and Participate in Statewide Training

13
Training Session
14
Corridor Management Training
15
Training Sessions So Far

• Introduction to Byways 6 Intrinsic Qualities
• Corridor Management Planning
• Signage Plan and Logos
• Websites
• Participating in National On-Line Workshops

16
Future Training

• July 15, 2009 - Sustainable Organizations
• August, 2009 National Scenic Byway Conference,
  Denver CO
• October 7 8, 2009 - Interpretation

17
Program Funding

• Iowa Department of Transportation - Staff
• Rural Community Development Initiative - Staff
• Professional Photography DOT Enhancement
• Geographic Information System DOT Enhancement
• Training Expenses Federal Highway
  Administration Byway Program Grant

18
Signage Logos
19
New Byway Logos
20
Sign Plan
21
Other Planned Byway Projects

• Website Development- Application Pending through
  Federal Highway Administration
• Supplemental Training Grant- Application pending
  through Iowa DOT FwHA
• Visitor Impact Surveys- Iowa Lakes RCD

22
Individual Byway Activities

• Theme and Loop Tours
• Brochures and marketing information
• Byway events (art studio tours, poker runs, fall
  leaf tours etc.)

23
Delaware Crossing Meeting
Western Skies Scenic Byway Meeting
24
Bright Future for Iowas Byways
25

• Warren Johnson
• wdjohnson2009_at_gmail.com or
• Telephone [phone]
• or
• Barry Deuel
• Telephone [phone]

Do the Drive, See the Scenic!