SOLIDITY TRADE

1
SOLIDITY TRADE

• Social Entrepreneurship Shea Value Chain

2
SUMMARY

• PRESENTATION
• SOCIAL ENTREPRENEURSHIP
• SEKAF CASE
• CONCLUSION

3
PRESENTATION

• SOLIDITY TRADE is a company that helps West
  African producers to market and sell their raw
  materials while meeting international quality
  standards

4
SOCIAL ENTREPRENEURSHIP

• The process of identifying opportunities,
  organizing resources, and providing leadership to
  solve people and planet problems while
  generating societal and economic value.

5
SOCIAL ENTREPRENEURSHIP

• Reduction of women poverty in rural areas of West
  Africa by leveraging raw materials?

6
SOCIAL ENTREPRENEURSHIP

• Shea Value Chain Optimization?
• Who is capturing most of the value?
• Is it optimized? If not how can we optimize?

7
SEKAF CASE

• Shea Butter Village produces for years great
  unrefined shea butter in northern Ghana
• Lack of resources and competences
• Low margin and results in the US market

8
SEKAF CASE

• Identification of the problems
• Sales Skills
• Capital
• Logistics
• IT Skills
• Organization

9
SEKAF CASE

• Solutions
• Redesigning the business model
• Partnering by bringing competences
• Injecting the capital
• Leveraging IT by using ST as a platform

10
SEKAF CASE

• Conveniently purchase large amount of unrefined
  shea butter in bulk and get delivered within 24h
  in the Northern American Market
• The margin has been multiplied by 10 - 15 times
  and is reinvested in the production capacity
  leading to more job creation

11
CONCLUSION

• FUTURE PROSPECTS
• Development of SOLIDITY TRADE ASIA
• Launch of a new product shea oil
• Creation of 1000 jobs for 2009-2010