Andy Warhol

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Andy Warhol

• GATE Art Academy

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Soup to Fame

• He first exhibited in an art gallery in 1962,
  when the Ferus Gallery in Los Angeles showed his
  32 Campbell's Soup Cans, 1961-62. From then on,
  most of Warhol's best work was done over a span
  of about six years, finishing in 1968, when he
  was shot.

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Mass Consumption
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Why Soup Cans?

• Warhol's thirty-two soup cans are about
  nothing of the kind. They are about sameness
  (though with different labels) same brand, same
  size, same paint surface, same fame as product.
• They mimic the condition of mass advertising, out
  of which his sensibility had grown.

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Elizabeth and Jackie
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People as Products

• All flowed from one central insight that in a
  culture glutted with information, where most
  people experience most things at second or third
  hand through TV and print, through images that
  become banal and disassociated by repeated again
  and again and again, there is role for affectless
  art. You no longer need to be filled with
  emotion.
• You turn off your feelings from repeated
  exposure.
• Warhol was a conduit for a sort of collective
  American state of mind in which celebrity - the
  famous image of a person, the famous brand name -
  had completely replaced both sacredness and
  solidity.

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Elvis
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Jackie
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Mao Tse Tung
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Celebrity as Brand Name

• This fascinated and yet indifferent take on the
  object, became the key to Warhol's work it is
  there in the repetition of stars' faces (Liz,
  Jackie, Marilyn, Marlon Brando, and the rest),
  and as a record of the condition of being an
  uninvolved spectator it speaks eloquently about
  the condition of image overload in a media
  saturated culture.
• - From "American Visions", by Robert Hughes

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Marilyn Monroe
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Portrait of the artist
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The artist and his work
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Making Art

• Create your own warhol inspired art. You can
• Choose an image and photo copy it or scan it and
  repeat it on a sheet of paper for a Warhol
  effect.
• Fold a sheet of paper in 4 sections and repeat
  your image, reversing the colors in each square,
  keeping the design the same.
• Use computer software to create the same effect.