Ahlan Wa Sahlan welcome to Jordan

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Ahlan Wa Sahlan welcome to Jordan
Opening session note SAMENA Convergence to
Jordan Mickael Ghossein Chief Executive
Officer- Orange Jordan
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macro economic environment
Economy

• Country economic evolution
• Real GDP likely to grow at 1.4 in 08 at 1.9 in
  2009.
• Telco contributes 9-10 of GDP.
• Inflation rose 16.8 up to July with expectation
  of 14.8 end 2008.
• Inflation forecasted at 5.5 in 2009.

Population

• Population dynamics
• Population 5.89mill Jordanians, 1.3 mill expats
• 35 of population are young (0-15ans)
• 2.4 population growth rate
• 17.7 of population are rural
• 5.4 Average household size
• Around 1.3 mill emigrant live in Jordan

• Specificities of the telecom market
• 15.2 multi SIM ownership (market global)
• 22.6 of multi sim (1 sim Orange and at least 1
  sim from competitor)
• 79 Mobile Penetration reached
• Regulation 77 license issued 22 individual and
  55 class. Keen to license 3G soon.

Telecom
Source Economist Intelligence Unit, Jordan DoS,
Central Bank of Jordan, IPSOS Segmentation
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competitors

• NBN National Broadband Network - a government
  fiber network that covers all universities,
  schools, gov entities others
• FBWA Two WiMax licensees (Umniah Wi-tribe)
  started operations with a potential of 6
  licensees in the market
• MVNO Two potential licensed MVNOs (Friendi, i2)
  are likely preparing to sign contracts with MNOs
  - to launch service soon
• Market Share Zain has lost market share for the
  past two years while Umniah has gained market
  share and Orange maintained position
• One Network Zain launched the one network
  concept across the region covering five
  countries Jordan, Saudi Arabia, Sudan, Bahrain
  Iraq
• Wholesale Entrants new players Hadatha, VTel
  (Falcon Landing party) XOL are preparing to
  launch mainly wholesale IP transport services
  in the market

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regulatory issues

• Licenses The regulator has issued 77 licenses
  (22 individual, 55 class) till end of July 2008
• MVNO The regulator has issued a new instruction
  for MVNO in August 2008
• 3G The regulator issued consultation for
  licensing frequency for the 3G cellular
  communications technology
• LLU the regulator issued consultation on LLU
  and currently preparing to launch draft
  instruction for local loop unbundling
• Bitstream Orange Jordan launched bitstream level
  three while the regulator and ISPs are pushing
  for bitstream level one

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Jordan is over liberalized we need to protect
the future
survive a price war through differentiation
differentiation through convergence
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Orange Jordan convergent offer in place and
growingintegration giving Orange
Business Orange Home Orange Enterprise
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benefits of integrationfinancial toolsbilling
systemsconvergent offers
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fine examples of convergence offer - IPTv-
UPPC- surf talk- double play- livebox
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mobile, fixed or internet cannot stand alone and
surviveacross the world acquisitions of broad
band companies
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financial markets are struggling to balance
between capitalisation and globalisationcustomer
s demand everything less price, better quality
and valueSPEED
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growing demands more and stronger competition
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convergence around mobile?
convergence around fixed?
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• welcome to your country welcome to Jordan