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http//DiscoveryEdSpeakersBureau.com
handouts
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The Revenge of the Digital ImmigrantsOrlando,
FloridaJanuary 25, 2008
Hall DavidsonDirectorDiscovery Educator Network
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Discovery Slide Iceberg
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• Kid Brains
• They have them
• They are different
• We should work with them

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Video, too!
CopyrightHallMovie Hall Davidson
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Einsteins Brain
Photos http//www.castleofspirits.com/einsteins.h
tml Article New York Times, Sept. 29, 1912
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Unspoiled Brains
check room
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Brains deal with images differently than with
print. (Merringoff, 1983)
Words in the neocortex (Noble,
1983) Pictures in the limbic system
(Noble, 1983)
instinct emotion impulse (Bergsma, 2002)
Image from Discovery Science Connection Movies
from Discovery Education Streaming
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Visual media raises student achievement (Old news)
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Cloned Cats
Rainbow cc
Photos http//www.mun.ca/biology/scarr/Cloned_Cat
.html
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The way your students think has changed We now
know to blame the babysitter.
Those who watch more television at 5 and
7difficulty paying attention at 13 and
15 studies show that stimulating environments
can change young brains. effects the
development of the brain when most
malleable makes ordinary life seem boring
The Washington Post, Sept,, 2007, Sandra Boodman
Pediatrics Magazine, long term study 1,037 kids
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The way your students think has
changed Attention span is only one factor.
The change isn't necessarily bad As media
exposure grows, "these kids could be expressing
'the new brain.' They could be an advance guard
that suggests we may need new ways of teaching
children exposed to a lot of media
stimulation. psychologist Stuart Fischoff USA
Today, 9/2007
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Instruction and Time
Time and Impressions Were learning about the
time it takes for information retention. Shorter
will work. We have the technology. Others are
already using it.
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Maximizing Time for Retention
Television Commercials

• TV Commercial Lengths
• 60 seconds
• 30 seconds
• 15 seconds

First 1 second television ad
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Maximizing Time for Retention
Radio Commercials

• Radio Commercial Lengths
• 5 seconds (adlets)
• 1-2 seconds (blinks)

It works for us -Bob Galietti of McDonalds
spots (NY Times, 7/4/07
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Shorter length videos- We have the technology
Windows or Mac
Windows Movie Maker / Photo Story
QuickTime Pro
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QuickTime Pro - Windows or Mac - 29.95 apple.com
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Downloading Videos for the iPod
Windows or Mac
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Something awesome but scary
The newly released iPod Classic will hold the
entire Discovery Education streaming library of
40,000 clips
The old ones would hold the entire wikipedia.
http//www.news.com/2300-1041_3-6127599-1.html
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iPods media for learning
Young doctors are losing their stethoscope
skills. Dr. Michael Barrett Download MP3 heart
murmurs to iPods. Students ability to diagnose
murmurs rose 39 - 89 after 3 hours on
iPod. American Journal of Medicine January.
2006 Phonics? Pic free from http//gallery.hd.org
What About Love by Heart downloaded from
iTunes.
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Enable disc use. Drag doc into notes.
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Video, too!
CopyrightHallMovie Hall Davidson
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Realities - K-12
Ms. Poli said her Spanish-speaking
students--known around the school as Pod People
--have been able to move out of bilingual classes
after just a year of using the digital devices,
compared with an average of four to six years for
most bilingual students.
New York Times, 10/10/07
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Effective CPR Education

• Short course with DVD (30 min)
• More hands-on
• DVD
• Ratio 29 - 1
• Five minutes defib training

• Longer Course (3-4 hrs)
• Instructor lecture
• Less hands on
• Longer defib training
• Shared manikin

Texas Southwestern Medical Center Journal of
Resuscitation, 7/25/2007 Photo LA Times
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Effective CPR Education

• Short course with DVD (30 min)
• More hands-on
• DVD
• Ratio 29 - 1
• Five minutes defib training

• Longer Course (3-4 hrs)
• Instructor lecture
• Less hands on
• Longer defib training
• Shared manikin

Short term Short course superior Long term No
measurable difference
Texas Southwestern Medical Center Journal of
Resuscitation, 7/25/2007 Photo LA Times
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As important as our children
250 parents given education pamphlet 250 parents
given education pamphlet and 10-minute video
Dr. Rahul K. Pairkh Kaiser Permanente
Los Angeles Times, 12/31/07
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As important as our children
Video parents 35 decrease in doctors office
visits for fever
250 parents given education pamphlet 250 parents
given education pamphlet and 10-minute video
Dr. Rahul K. Pairkh Kaiser Permanente
Los Angeles Times, 12/31/07
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Search Engines moving toward video

• Four week period ending June 24, 2006
• 23,696 searches sent traffic to video sites
• Four week period ending June 23, 2007
• 110,775 searches sent traffic to video sites

YouTube other sites
Hitwise, Phil Butler, profy.com
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Navy building in California
Bordered by Tulagi and Bouganville streets
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Per pupil cost of Books and media libraries
43 vs 6
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But wait, theres MORE!
Rainbow cc
Photos http//www.mun.ca/biology/scarr/Cloned_Cat
.html
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Survey of teaching experience
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Each Generation Shaped by Its EnvironmentMind
and Body
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Childhood Obesity
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Childhood Obesity
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Scientific American, Nov. 2007
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Photos Los Angeles Time, 11/2007
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Photo www.sfu.ca/phys/demos/demoindex/fluids/fl2b
/coke.jpg
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Each Generation Shaped by Its EnvironmentMind
and Body
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The long rise of IQs
unexpected and massive gains
Nov. 2007, James Flynn, Scientific American
genes have profited fromstrong feedback loops
between performance and environment
enhanced problem solving skills have become
necessary to fully enjoy enjoy our leisure
activity
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Tool users, technology problem solvers
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Why make great tool users watch this
When they can do this
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Tool users
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We need innovation at this speed!
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We need innovation at this speed!
1985
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2004
2005
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We need innovation at this speed!
1985
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We need innovation at this speed!
1985
1998
2004
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We need innovation at this speed!
1985
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Franklin Elementary
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Teach the old brain and reach the new brain

• When walking, we notice animals in our field of
  vision more than cars

pics4learning.com
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We need every minute to teach.We have the
technology to do it.
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Time well spentThe hyphen criterion
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New Brain Teaching
New Brain Teaching
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Dec. 24, 1903 ---- MAY 29, 2005
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Students K - 12